Golf News – October 7, 2014
New Nike Golf apparel and footwear protect the golf athlete from the elements
Beaverton, Ore. (October 6, 2014) – Golf isn’t a fair-weather sport. It’s an all-weather sport. Playing golf is about enjoying the elements, regardless of what Mother Nature brings.
This is why Nike Golf is introducing new apparel and footwear designed for maximum warmth, breathability, water and wind resistance and comfort, the perfect gear for imperfect conditions. The Fall/Holiday 2014 Nike Golf collection inspires the golf athlete to not only brave the elements, but also embrace them.
NIKE AEROLOFT JACKET + WOMENS NIKE AEROLOFT VEST
As any golf athlete knows, cold weather can really derail a round. With a cold core, the body becomes stiff, which can interrupt a fluid swing.
Nike designers, with help from the Nike Explore Team Sport Research Lab, faced the challenge of creating an insulated performance jacket that allows the body to retain heat while regulating the temperature to keep the athlete comfortable. In response, they developed the Nike Aeroloft technology found in the new Nike Aeroloft Jacket. The Nike Aeroloft Jacket (MSRP $220) and the Womens Nike Aeroloft Vest (MSRP $200) feature engineered laser-cut holes between panels of body-mapped 700-power goose down insulation. The down fill provides lightweight warmth, and the perforations provide ventilation, assisting the body’s natural ability to regulate body temperature by dispersing excess heat. While the front paneling of the Nike Aeroloft Jacket and Vest is down-filled, the back panel (and sleeves on the jacket) is crafted from brush back fleece that enables stretch and thermal properties to aid the golf swing.
NIKE HYPERADAPT STORM-FIT JACKET
When battling heavy showers and wind gusts, golfers need comfort, mobility and protection from their outerwear. Blending flexibility and waterproof protection, the Nike Hyperadapt Storm-FIT jacket (MSRP $280) is the only golf performance rain jacket of its kind. It combines sweater-like stretch and an impenetrable outer layer to keep athletes comfortable and focused on their game.
With no-sew technology throughout the inner layer of the jacket, designers minimized chafing and added a new stretch component to the garment. A four-way stretch system in the shoulders and arms maximizes mobility and helps eliminate restrictions during the swing. The woven, stretch knit laminate combination ensures a quiet garment with a sweater-like feel for comfort and protection at every angle.
NIKE WEATHERIZED PANT
While the core is protected with the Nike Aeroloft Jacket and the Nike Hyperadapt Storm-FIT Jacket, it is crucial to not forget about keeping the legs warm. The Nike Weatherized Pant (MSRP $120) was developed as a warm pant for athletes who routinely play in colder weather. The fabric is engineered to have elevated thermal qualities by introducing a brushed back fabrication on the back of the fabric, combined with a wind and water resistant jersey face. This pant features all of the weather protection a golf athlete needs to battle the elements, yet still has the appearance of a classic golf pant.
NIKE LUNAR BANDON
Golfers are on their feet for 18 holes, at times walking through wet and muddy grass, or battling a rainstorm while on an awkward lie. These conditions require footwear designed for the elements – golf shoes that keep feet dry, warm and comfortable. The Nike Lunar Bandon (MSRP $180) offers a seam-sealed waterproof shoe to battle the elements. Built on a men’s athletic last and featuring Nike Lunarlon cushioning in the heel, the shoe is designed for comfort. The asymmetrical sealed zipper and speed lace system helps keep the shoe snug to the foot while keeping water out of the shoe so the athletes stays dry throughout the round.
The Nike Hyperadapt Storm-FIT Jacket and the Nike Lunar Bandon are available now on nike.com. The Nike Aeroloft Jacket and Vest and Nike Weatherized Pant will be available on nike.com in November.
Fujikura Pro 63 Tour Spec Shaft Played By Winner Of The Alfred Dunhill Links Championship
“The shot I hit into 16 was probably the best shot I’ve hit in my life,” the winner was quoted saying after winning his first European title at the Alfred Dunhill Links Championship this past weekend.
It was an emotional maiden victory for the champ, who was playing the NEW Callaway Big Bertha V Series driver with a Fujikura Pro 63 Tour Spec shaft.
The Fujikura Pro Series shafts have made a big splash within the professional golf circuit around the world, as players embrace the innovative design and breakthrough performance enhancements.
Designed by Fujikura Engineers to maximize the energy transfer from the golfer to the club head at impact, this shaft will help you play like a PRO. Through the use of ENSO®, each shaft within this series offers something different depending on your swing type. The Pro 53, 63, and 73 are designed for the golfer looking for a mid-launch and low spin, and the Pro 73 Tour Spec is designed for the stronger swinger who can benefit from a mid to low launch and low spin.
Building off of Fujikura’s H.I.T. Technology, the PRO Series is built with Maximum Carbon Fiber Content material and Cage construction for stability throughout the swing to provide more accurate shots. Designed with a custom bending profile which creates a stiffened mid and tip section with more forgiveness in the handle section, this shaft produces a mid launch and low spin ball flight, allowing for greater distances.
Chase54 introduces new high gauge garments
CHASE54 has been transparent about its ability to bring innovation to market at mach speed, and now they are bringing something non-transparent, a High Gauge Micropolyester. Introduced at last year’s PGA Merchandise Show, the exclusive high-gauge fabric has three core attributes: first, the yarn is incredibly fine and lightweight. Second, the fiber is an ultra-thin micropolyester and third, the fabric is created using rare high-gauge machines. Combine this all, and CHASE54 presents a signature fabric that is featherweight and tightly knit, avoiding any transparency to deliver a UPF40 quality. Performing from the inside out as 100% micropolyester with 0% spandex, this fabric offers natural mechanical stretch and more even reflex distribution. The reflex balance presents an elegant and silky luster that brings ultimate comfort through an incredibly soft feel. The new technology also offers good water absorption and dissipation performance.
CHASE54 PRESENTS TWO HIGH GAUGE MEN’S STYLES FOR FALL:
BILLIE – $70
Polo with Contrast Piping 100% Micropolyester High Gauge
Available in Sangria, Persimmon, Blue Danube
KENNEDY – $70
Polo with Bias Stripe Ribbon Tape
100% Micropolyester High Gauge
Available in Beryl, Sangria, Persimmon, Blue Danube, Onyx
“CHASE54 has been ahead of trend with technologies like High Gauge, says Creative Director Lulu Faddis. “The company has been thrilled with the beauty, comfort, warmth and breathability these superfine fibers produce,” she says. “The Pros say this is the lightest and most comfortable fabric they’ve worn and are asking for more High Gauge,” she adds. “Our foundation of 30 years in manufacturing gives us the opportunity to keep delivering to them,” Faddis says.