Rock Ishii joins Callaway Golf
CARLSBAD, Calif., November 3, 2016 — Callaway Golf Company (NYSE: ELY) announced today it has fortified its golf ball R&D division with the addition of industry veteran Hideyuki “Rock” Ishii as Sr. Director, Advanced Golf Ball Research. Ishii brings 25 years of golf product development experience, including 15 years with Nike Golf, during which he was responsible for the design of every Nike ball. To date, 25 Major Championships have been won by athletes Ishii worked with on golf ball design and fitting.
No brand has been more innovative in the ball category of late than Callaway, with products like Chrome Soft and Supersoft exceeding golfers’ expectations for feel, spin, distance and control. According to Golf Datatech, Callaway is the fastest growing major golf ball brand since 2013.
“Adding Rock to our already exceptional ball team will strengthen our ability to investigate new construction methods and improve our evaluation of golf ball performance,” said Dr. Alan Hocknell, Callaway’s SVP of R&D, “leading to better products for golfers at every level.”
At a time when other golf companies are consolidating resources, Callaway is investing in order to continue bringing new innovations and better performing products to market. Just last month Callaway acquired Toulon Design, a boutique clubmaker specializing in premium putters that artfully combine beautiful design with meaningful performance technology.
“By further investing in R&D, at a time when we believe others are or will be forced to pull back, we view this as an excellent opportunity to further strengthen our technical position and build for the future,” said Chip Brewer, President & CEO, Callaway Golf.
Mystical Golf Announces Outstanding 2017 Getaway Packages
MYRTLE BEACH, S.C.) – Mystical Golf – offering “Myrtle Beach’s finest 54 holes of golf” on its acclaimed Witch, Man-O-War and Wizard courses – announces two stay-and-play packages perfect to start the 2017 golf season in style.
All three Mystical Golf courses are consistently recognized by Golf Channel to be among Myrtle Beach’s “five best courses” and “best values.” The Witch and Man-O-War courses are ranked in the “Top 15 Courses in South Carolina” in Golf Channel’s Golf Advisor rater reviews.
From Jan. 1 – May 22, the three-day Gold Package starts at $93 (per person, per day, taxes included). It includes three rounds with cart on each of the much-admired Mystical Golf layouts (plus one complimentary round), three nights’ lodging in well-appointed three-bedroom villa (four beds), free iHOP breakfast daily (available 24 hours per day), and a gratis steak dinner at Logan’s Roadhouse (includes non-alcoholic beverages, taxes).
Additional package highlights include two free beers and lunch at the course each day, complimentary daily range balls, instant replay round for cart fee only, and $15 gift card toward a golf shirt. Extra night stays are available at a moderate cost per person.
Offered during the same time span, the Silver Package starts at $83 (per person, per day, taxes included) and features all the components of the Gold Package except the complimentary round, daily breakfast and steak dinner. Both stay-and-plays offer one complimentary golfer for booked groups of 20 or more players.
“Our mild winters and sunny springtime here in Myrtle Beach are ideal for golf vacations for those suffering through the cold and inclement months of January through April,” says Claude Pardue, President and CEO. “We offer everything needed for a fun getaway while playing three of the best courses you’ll find anywhere.”
Mystical Golf’s three layouts are highlighted by wonderfully fun elements including the only back-to-back island greens in the game (Man-O-War), a front nine of dramatic holes weaving through secluded swampland teeming with wildlife (The Witch), and a splendid layout reminiscent of Scotland and Ireland’s classic courses complete with authentic sod-faced bunkering and castle-style clubhouse (The Wizard).
Man-O-War’s 15th hole ranks among GOLF Magazine’s “Five Most Memorable Island Greens” alongside No. 17 at TPC Sawgrass, the “Alcatraz” hole at PGA West’s Stadium Course and Coeur d’Alene Resort’s movable, floating putting surface. The Witch is praised by PGA.com for presenting one of America’s “great ninth holes” and The Wizard has earned 4-1/2 stars from Golf Digest.
For Mystical Golf information: mysticalgolf.com, 843.282.2977.
The Links at Petco Park Is Back
Byron Nelson Debuts “11 Straight” Line Of Golf Shirts For Spring 2017 Collection
Norcross, GA – Golf apparel company Byron Nelson USA is introducing its “11 Straight” line of golf shirts as part of a spring 2017 collection that includes slacks, shorts, sweaters, windwear and premium quality mercerized cotton shirts.
The “11 Straight” men’s golf shirt line gives a nod to the 11 straight PGA Tour events Byron Nelson won in 1945 and features a lightweight 95% poly and 5% Spandex blend fabric that provides plenty of stretch and cool moisture-wicking properties.
The “11 Straight” shirts are offered in a palette of pink/light blue, honeydew/navy and lilac/navy. They are constructed with a solid knit collar, three-button placket and open sleeves. MSRP is $69.
One of the most enduring sporting icons in the world, Byron Nelson summons thoughts of a true gentleman, sportsman, humanitarian and champion. It is the aim of Byron Nelson USA to be faithful to that legacy by offering apparel of superior styling and uncompromising craftsmanship.
For further information call 800-847-3467 or visit online at byronnelsongolf.com.