Golf News – May 2, 2014

Golf News – May 2, 2014

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PGA and Donald Trump announce major partnership

PALM BEACH GARDENS, Fla. — The PGA of America announced today that it has entered a new partnership with The Trump Organization, selecting Trump National Golf Club — Bedminster, N.J. as the site of the 2022 PGA Championship and Trump National Golf Club — Washington, D.C., in Potomac Falls, Va., as the site of the 2017 Senior PGA Championship presented by KitchenAid.

In August 2022, Trump National Golf Club — Bedminster will host the 104th PGA Championship, which will mark the third New Jersey course to host a PGA Championship and the Championship’s fourth overall visit to the state. The 78th Senior PGA Championship presented by KitchenAid in May 2017 at Trump National Golf Club — Washington, D.C., will be the first time the most historic and prestigious championship in senior golf will be conducted in Virginia.

To read the complete story, click HERE.

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TRUE linkswear unveils innovative lyt breathe

SCOTTSDALE, Ariz. – Redefining what a crossover shoe can be, TRUE linkswear has released the innovative TRUE lyt breathe. Modeled after the popular lyt dry, this extraordinarily light shoe features a breathable mesh upper, as well as a sock-fit liner.

“We pride ourselves on crafting shoes that are made for golf, but ready for anything,” said Jeremy Moore, president of TRUE linkswear. “The lyt breathe takes that mantra to an entirely new level. It’s a shoe that you can wear to the gym, take straight to the course and then head to the 19th hole afterward, while not yielding an inch on performance.”

Built on its LYT Comfort Outsole, the lyt breathe’s two piece (EVA and rubber) construction delivers a platform that provides enough stability to perform, while also being comfortable enough to walk 36 holes straight out of the box.  It mimics the shape of your foot, allowing your toes to spread out, while giving your feet the feeling of walking barefoot with traction.

At a mere 8.9 oz., the lyt breathe is TRUE’s lightest shoe to date, crafted by a unique, new upper construction method. The shoe features a one-piece sock-like liner that wraps around your foot, providing comfort and flexibility.  A saddle/lace box snugly holds the foot in place, while a heel-stability strap provides additional support.

The lyt breathe lists at $129.99, and it comes in four colorways – black/orange, white/salmon, dark grey/highlighter and light grey/navy.

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#Gearup With Wilson Golf

CHICAGO, April 29, 2014 – Wilson Golf is launching the newest tool to help golfers at every level improve and achieve new goals on the course. “GearUp” is a digital resource developed to bring golfers to the range with a purpose.

The website provides tips across five categories: playing tips and drills, mental game tips, equipment suggestions, rules and etiquette, and fitness and nutrition.

“Tour players receive multifaceted coaching that enhances their performance on the course,” comments President of Wilson Golf, Tim Clarke. “Amateurs have every opportunity to obtain this training utilizing GearUp.”

The site not only categorizes the five types of tips, but differentiates the tips based on six unique player profiles, or skill levels. Whether the player is a premium avid golfer (feel, control or distance), or recreational player having just sparked a recent interest in the game (advanced, intermediate or beginner), GearUp has tips and equipment for everyone. The user is first encouraged to read through the player profiles and identify with one, and then implement the corresponding tips in upcoming practice sessions.

“It’s not fair to assume new golfers to the game can execute a flop shot when they need to first learn proper grip and alignment, which is why we’ve broken it down accordingly,” explains Clarke. “That’s what makes this game improvement site strategic and unique.”

Golfers should work to master the tips in their player profile, and strive over time to challenge themselves into the next skill level and equipment type.

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Andrew Bogren

News & Release Coordinator at Plugged In Golf
Drew is passionate about keeping up on the latest in golf technology and staying on top of the latest products and offerings from around the industry. When Drew is away from the golf world, he works in the Chicago area as an accountant and lives with his wife.

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