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Golf News – January 24, 2017



New Pure Steel Delivers Tour Spin and Glare Resistance in Three Sole Grinds To Ensure Personalized Fit & Versatility for all Swings, Turf Conditions

Carlsbad, Calif. (Jan. 24, 2017) Cobra Golf, a leader in golf club innovation and technology, today introduced its new KING PUR™ Wedges, featuring a new raw, un-plated stainless steel finish for maximum spin, improved feel, versatility and precision around the greens. The KING PUR Wedges utilize COBRA’s patented Progressive Spin Technology in three specific sole grinds designed to cater to three very different types of wedge play and conditions.

“We recognize that not all golfers approach the short game with the same shot-making strategy, and turf interaction varies widely from course to course. Thus, we designed our KING PUR Wedges with three grind options to better fit the needs of golfers with different short-games, from a variety of conditions,” said Jose Miraflor, Senior Director of Product Marketing at COBRA Golf. “In addition to having a sole grind to fit a variety of golfers, our new KING PUR Wedges are our best feeling and highest performing to date, thanks to the incredible spin and softness that our Pure Steel construction provides.”

The new KING PUR Wedges are constructed from Raw 304 Stainless Steel to maximize spin performance with ultra-precise grooves and a finish that diffuses sunlight to reduce glare at address. The KING PUR wedges (MAP $119) are designed and manufactured using COBRA’s cutting-edge Progressive Milled Grooves which feature wider grooves and closer gapping on higher lofted wedges, and traditional thinner, deeper grooves on lower lofted wedges. The wider groove design allows higher lofted wedges (56-60*) to grab the ball to impart more spin, and make spin performance more consistent throughout the wedge set. The new grooves are combined with Variable Face Roughness (VFR), a face milling technology that maximizes both RA (average roughness) and RY (max peak-to-peak depth) to the USGA limit, delivering more control and precision on greenside shots.

Like its predecessor, the KING PUR Wedge is available in COBRA’s three sole grind configurations that feature the iconic COBRA notch, and provide golfers with the ability to choose the perfect wedge for their game and for any turf condition. Each unique sole grind has its own set of advantages: the Versatile sole features heel and toe relief and a medium bounce (8-10*) to provide overall versatility on medium to firm turf conditions. The Classic configuration has a high sole bounce (11-12*) and progressively wider sole from heel to toe for ease of use on all turf conditions. The WideLow option has a low bounce (4-7*) with 6 sole that works well on medium to soft turf conditions.

The KING PUR Wedges, available in lofts ranging from 52-60O (depending upon grind preference) will hit retail March 17, 2017, and come standard with True Temper Dynamic Gold S200 (Stiff) shafts and Lamkin Crossline grips. For more information on the entire KING family of products, visit


New FJ ContourFLX™ Golf Glove Is the Latest Addition to FJ’s Market Leading
Glove Family.

Latest innovation designed to appeal to the core player looking for exceptional soft feel, flexibility and a comfortable fit.

FootJoy®,  the  #1  Glove  in  Golf,  has  launched a unique combination of materials  and  manufacturing excellence, with the all-new Contour FLX golf gloves.   Featuring  a full CabrettaSof ™ Palm for soft feel and breathable FiberSof™  material with PowerNet™ mesh for a flexible fit;  the ContourFLX offers  a  performance  combination  set to make a lasting first impression with both male and female golfers.

Bringing  together  the  finest  attributes  of FJ’s innovative engineering process,  the ContourFLX has been designed to deliver feel where it matters most,  in the fingers and palm along with a flexible fit on the back of the hand.   The precise placement of materials, with finer elastics, as well as an angled tab closure allows for an optimum, contoured fit.


Exclusive,  CabrettaSof  ™  palm  –  Provides  a  soft,  comfortable feel, durability along with excellent water and perspiration resistance.

High-Performance FiberSof™material and Strategically Placed Perforations – Featured along the back of the hand, delivers a consistent fit, breathable comfort and flexibility.

Finer  Gauge  Elastics and PowerNet™ mesh – Improves feel, fit consistency and breathability.

Proprietary ComforTab Closure – Secures a perfect fit.

Moisture  Management  Wrist  Elastic  – Contours the glove to the hand for extra fit and comfort.

MSRP of $17.00



Six European golf athletes, including eight-time European Tour winner Alex Noren and European Ryder Cup star Thomas Pieters, have joined the Nike Golf team. Their signing follows announcement of World No. 1 Jason Day’s commitment to the brand.

The other signings include Alexander Levy (France), a three-time winner on The European Tour; 2015 BMW Masters champion Kristoffer Broberg (Sweden); and The European Tour newcomers Alexander Knappe (Germany) and Pep Angles (Spain).

All six athletes will wear Nike apparel and footwear, and have been working with Nike product and sports marketing teams in the off-season to ascertain which innovations best suit their game.

Noren — currently the 10th-ranked player in the world — resumes his 2017 season this week after ending 2016 with four memorable wins at the Aberdeen Asset Management Scottish Open, Omega European Masters, British Masters supported by Sky Sports and the Nedbank Golf Challenge hosted by Gary Player.

“I had five great months on tour in 2016, but I want to use the best possible product and keep improving,” says Noren. “I was excited to learn about the new innovations that Nike were working on in both apparel and footwear.”

Belgian Pieters, already well known in Europe, made a considerable impression on the wider golfing world during last year’s Ryder Cup, winning four of his five matches — the first European rookie ever to do so. Like Levy, he is a three-time European Tour winner, the last of his victories coming at the 2016 Made in Denmark tournament at Himmerland Golf and Spa resort.

Bushnell Golf Introduces Pro X2 Laser Rangefinder

Slope-switch technology leads host of premium features on Bushnell’s most advanced laser rangefinder

Overland Park, Kan., January 24, 2016 – Bushnell Outdoor Products, makers of the #1 laser rangefinder on the PGA Tour, today introduced its latest innovative laser rangefinder – Pro X2. In an effort to continue catering to over 95 percent of PGA Tour pros and top amateurs who trust Bushnell laser rangefinders, the Pro X2 is engineered with Slope-Switch Technology allowing the golfer to easily toggle in and out of Bushnell’s patented slope mode. The new function allows the golfer to utilize Slope to get compensated distances when needed and have a USGA conforming device for tournament play.

“The Pro X2 provides golfers with the best of both worlds with a 2-in-1 Laser Rangefinder. Slope-Switch Technology makes it extremely easy to get compensated distances with a flick of a switch,” said Derek Schuman, Bushnell Golf Marketing Manager. “The introduction of the Pro X2 demonstrates our passion to provide Tour players and elite amateur players with the most precise distance measuring devices on the market.”

The Pro X2 has rubber armored metal housing that makes the device fully IPX7 waterproof, incredible range capabilities of up to 1,300 yards (450+ yards to a flag), 2nd Generation E.S.P. (Extreme. Speed. Precision.) and PinSeeker with JOLT Technology. Dual Display Technology allows users to easily toggle between the bright red display featuring VDT (Vivid Display Technology) or the crisp black display.

Bushnell Golf also included JOLT Technology amongst the host of features offered in the new Pro X2. When the golfer aims the Pro X2 at the flag, JOLT Technology will provide short, vibrating bursts to reinforce Bushnell’s advanced PinSeeker Technology has isolated the target and locked onto the flag. The vibrating bursts provided by JOLT Technology will assure golfers have the exact distance to the flag.

The Pro X2 is also equipped with 2nd generation E.S.P. technology. E.S.P. provides yardage five times faster and more accurately than ever before. Not only has the acquisition speed been increased to a lightning fast level, E.S.P. provides ½ yard accuracy from five to 125 yards, and the distance is displayed to 1/10th of a yard. Having more accurate distances creates the confidence the golfer to hit every shot with confidence.

Pro X2 Features
• Slope-Switch Technology
• Rubber Armored Metal Housing
• IPX& Fully Waterproof
• Duel Display Technology
• PinSeeker W/ Jolt Technology
• Accurate to ½ yard
• 6X Magnification
• Ranges 5-1,300 yards; 450+ to a Flag
• 2nd Generation E.S.P.
• Fast Focus System
• Stable-Grip Technology

The Pro X2 will be available at Bushnell retailer’s nationwide beginning in early March. Retail price for the Pro X2 is $499.


PGA National Resort & Spa Unveils Four Warm-Weather Escape Packages

(PALM BEACH GARDENS, Fla.) – PGA National Resort & Spa – south Florida’s world-class golf, spa and vacation destination – has unveiled a slate of packages perfect for warm-weather getaways to the Sunshine State’s enviable climate.

The resort’s most popular offering, the Gold Golf package, features a daily round of golf on any of its five award-wining courses. For a surcharge, golfers can tee it up on the iconic Champion Course which will host the world’s top professionals including Tiger Woods for the PGA TOUR’s Honda Classic Feb. 23-26. Starting at $339 (per person, per night, double occupancy) through April 30, it also includes luxury accommodations, daily breakfast, club storage and unlimited range balls.

With its new “Winter Warmer Package,” all guests booking and consuming a pool-view room or suite by April 9 receive a daily $100 resort credit (per room) which can be used for food and beverage, golf, spa or retail items. A two-night stay minimum is required; the credit may not be used toward room rates, taxes or resort fees. Guests can book online using the code WIN17 or call 877.328.1640 for more information.

For spa enthusiasts, the “Waters of the World” package features the choice of a relaxing, 50-minute daily treatment, unlimited use of spa amenities, and access to the Sports & Racquet Club and Waters of the World mineral healing pools, full breakfast daily and luxury accommodations. Until April 30, the offer starts at $289 (per person, per night, double occupancy).

For guests seeking the best of both worlds, the “Dual Delights – Spa and Golf” package features one 50-minute treatment (such as a massage or facial) and one round of golf on either the Palmer, Fazio, Squire or Estates courses (surcharge for The Champion). Through April 30, the offer starts at $320 (per person, per night, double occupancy) and also includes accommodations and daily breakfast.

“There are ample reasons why the world’s best golfers love to come here every year for the Honda Classic,” says Greg Saunders, Vice President, Managing Director. “From the challenging Champion Course to the relaxing spa, variety of dining options to social activities, there is something for everyone at PGA National Resort & Spa.”

For more on PGA National Resort & Spa:, 561.627.2000.

Matt Meeker
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