ECCO Golf Showcases Revolutionary Footwear Technology at 2017 PGA Merchandise Show
ECCO CAGE PRO, ECCO COOL Highlight SS17 Collection
(LONDONDERRY, NH) – ECCO – a leading global manufacturer of innovative footwear – will introduce its 2017 Collection featuring the innovative ECCO CAGE PRO and ECCO COOL at Booth #1963 during the PGA Merchandise Show in Orlando, Florida.
ECCO CAGE PRO combines a heel-to-toe stability wrap with the new cleat-less SPYDR-GRIP outsole, engineered to use the foot’s natural pivot points for optimal traction. ECCO CAGE PRO is also available with BOA closure, for a precision fit that remains comfortable and secure all round long.
In an exclusive partnership with GORE, the ECCO COOL features GORE-TEX Surround technology, an advanced air-channeling system within the sole that provides 360-degree breathability and 100-percent waterproof protection.
“As a foot-first shoemaker, we’re committed to innovation in comfort and performance which are exemplified in these highly-technical styles,” says Michael Waack, Head of Global Golf at ECCO. “In 2010, our E-DTS hybrid outsole revolutionized golf footwear and these two performance-driven models are doing it all over again.”
Other highlights to the SS17 men’s collection are ECCO CASUAL HYBRID with a luxurious Fornello leather upper, the elegant ECCO CLASSIC LUX and the ECCO CAGE EVO with BOA lacing. Women’s highlights include the bold ECCO CAGE EVO and modern-athletic ECCO CASUAL HYBRID KNIT.
ECCO Golf shoes are worn in competition around the world by Fred Couples, Ernie Els, Smylie Kaufman, Peter Hanson, Thomas Bjørn, Lydia Ko, Minjee Lee, Caroline Masson, Gerina Piller, among others. For further information about ECCO Golf, please visit golf.ecco.com.
COBRA PUMA GOLF ANNOUNCES PARTNERSHIP WITH RENOWNED GOLF INSTRUCTOR CLAUDE HARMON III
CARLSBAD, Calif. (January 18, 2017) – Today, COBRA PUMA GOLF announced the signing of Claude Harmon III, director of instruction at the Floridian, and one of the most celebrated golf instructors in the world. As part of the multi-year partnership, Harmon will represent COBRA Golf and PUMA Golf as an ambassador, officially wearing the brands apparel, footwear and accessories for all of his appearances along with a full bag of COBRA equipment.
Harmon, who is currently ranked 22nd on Golf Digest’s 50 Best Teachers in America and a Golf Magazine Top 100 Instructor, has been the Director of Instruction at the Butch Harmon Floridian since 2011. Prior to that, he worked and coached around the world in over 20 countries and on five continents. Steeped in tradition both his grandfather, 1948 Masters Champion Claude Harmon, and father Claude “Butch” Harmon Jr., have been the dominant teachers of their generation. The Harmon family pedigree has been the perfect foundation for Claude to build his knowledge of golf instruction. His teaching philosophy combines “old school” teaching concepts in a “new school” fashion. His current and former students include Dustin Johnson, Brooks Koepka, Ernie Els, Adam Scott, Trevor Immelman, Graeme McDowell and Yani Tseng. He is a regular analyst/commentator for Sky Sports Golf.
“I’m excited to partner with COBRA PUMA GOLF, an influential, progressive company that is focused on the future of golf and growing the game,” said Harmon. “They are continuously introducing innovation, style and personalization to the industry and I look forward to helping share their message of game enjoyment to even more golfers around the world.”
“Claude is such a great addition to our COBRA PUMA GOLF family, adding to our team of world-class golfers, athletes and ambassadors,” said Bob Philion, president & CEO of COBRA PUMA GOLF. “His influence on the game and dedication to golf instruction aligns perfectly with our brand and our mantra of game enjoyment, innovation and helping golfers of all level play at their best and have fun while doing it.”
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