Golf News – August 14, 2014
Mizuno And Luke Donald Collaborate To Create New MP-15, A Seamless Blend Of Player Iron Perfection
Norcross, Ga. (August 13, 2014) – Luke Donald is known for one of the smoothest swings on tour and absolute precision with his irons. So it’s only appropriate that the PGA Tour professional and long-time Mizuno advocate had a strong hand in the development of Mizuno’s latest “players” iron, the MP-15, an iron that offers sophistication at address and delivers state-of-the-art performance.
Mizuno, a world-class leader in iron technology, design and development, collaborated with the former World No. 1 to combine the favorite elements of the company’s popular MP-59 and MP-64 lines into one powerhouse iron. The result is a “players” iron in a class of its own that merges the sleek head shape of the MP-64 with the groundbreaking Ti-Muscle technology in the MP-59.
“To have one of the game’s truly elite ball strikers and iron players involved in the development process of our irons to ensure they meet his standard and gain his seal of approval cannot be underestimated,” said Chuck Couch, Vice President of Product Development, Golf Division. “Our goal was to deliver a forgiving MP iron while designing a compact ‘players’ head to accommodate those golfers looking to gain an edge in ball striking, feel and forgiveness. MP-15 will be a game changer in the ‘players’ iron category.”
Luke Donald provided detailed feedback throughout the developmental stages of the MP-15 irons. His insight and knowledge of “feel and sound” at impact allowed Mizuno to precisely dial in the H.I.T (Harmonic Impact Technology), a vibration management technology, to deliver the buttery Mizuno feel players crave at impact.
A more versatile and compact head design infused with Mizuno’s new 3D Ti Muscle Technology, expands the sweet area while adding thickness at the point of impact creating a forged iron that has the forgiveness of a much larger players club. The grain-flow forged 1025 Elite gives the iconic soft, solid and consistent feel golfers come to expect from Mizuno irons.
Its tour-proven sole design with a rounded leading edge gives golfers the confidence and versatility to work the ball from difficult lies allowing them to aggressively pin seek. MP-15 comes standard in elegant satin nickel chrome plating in line with its MP predecessors.
Right-Hand Only
Steel Shaft: Dynamic Gold S300
Graphite Shaft: New Orochi
Grip: Golf Pride M-31 360 58 Round
Other Options available through Mizuno’s Custom Department
Suggested Retail Price: $999.99 Steel / $1,099.99 Graphite
Pre-sale: Aug. 29, 2014
Available in-store: Sept. 19, 2014
The MP-15 line will be available for pre-sale and demo through Mizuno’s Performance Fitting System (PFS) cart. The irons will be on shelves at golf and sporting goods retailers on Sept. 19, 2014.
Learn more about the new MP-15 irons in the new product video online at mizunogolf.com.
Mizuno Introduces First-Ever Use Of Boron In New JPX-850 Forged Irons
Norcross, Ga. (Aug. 13, 2014) – Mizuno, a world-class leader in iron technology, design and development, has entered a new era of innovation with the release of the JPX-850 Forged irons, the first-ever iron to implement “Boron” into the forging process. Boron, a chemical element with atomic number five, commonly found in Earth’s crust and throughout the Solar System, establishes an entirely new standard for distance, forgiveness and feel in a Mizuno forged iron.
This exciting material innovation simply reinforces Mizuno’s long-standing reputation of superior design, feel and performance in its irons. With JPX-850 Forged, the company continues to pave the way for innovation, manufacturing and performance technologies, unwilling to cut corners or compromise quality for the sake of better margins.
“The addition of Boron to our 1025 carbon steel in our patented Grain-Flow Forging process enabled us to stretch the limits of design within the iron to bring to market one of the longest and most forgiving forged irons ever, without sacrificing the Mizuno trademarks of look and feel,” said Chuck Couch, Vice President of Product Development, Golf Division, Mizuno USA. “We held true to our history of quality and performance, while leveraging the benefits of Boron in JPX-850 Forged to deliver an iron that will stand above any other forged iron on the market.”
The golf industry has seen Boron used as a decorative element to create an effective “finished” look. With JPX-850 Forged, Mizuno is capitalizing on Boron’s superior performance benefits to give the new irons 30 percent greater strength. By infusing Boron, Mizuno was able to design a much thinner face in the JPX-850 Forged then standard metals to provide an industry leading COR and “sweet area” to allow for an aggressive approach to any golf shot.
Featuring an ultra CNC pocket cavity combined with a Power Frame design, JPX-850 Forged provides golfers the Mizuno feel expected in a forged iron with a large sweet area typically found in game-improvement clubs. In addition to the unparalleled feel and distance of the JPX-850 Forged, Mizuno utilized H.I.T (Harmonic Impact Technology) Power Frame, a vibration management technology, and acoustical badge design to deliver the iconic Mizuno sound and feel players crave at ball impact.
The JPX-850’s are designed with a Triple Cut Sole and beveled leading edge allowing for greater versatility and ball workability from difficult lies. The irons are outfitted in Satin Nickel Chrome Plating with electro-form badge giving users an aggressive, sleek look Mizuno is known to produce.
4- GW (Right- and Left-Hand Models)
Steel Shaft: XP115
Graphite shaft: NEW Orochi
Grip: Golf Pride M-31 360 58 Round
Other Options available through Mizuno’s Custom Department
Suggested Retail Price: $999.99 Steel / $1,099.99 Graphite
Pre-sale/Demo: Aug. 29, 2014
On-sale: Sept. 19, 2014
The JPX-850 Forged line will be available for pre-sale and demo through Mizuno’s Performance Fitting System (PFS) cart. The irons will be on shelves at golf and sporting goods retailers on Sept. 19, 2014.
Learn more about the new JPX-850 Forged in the new product video online at mizunogolf.com.
Iomic Putter Grip Win Meijer LPGA Classic
Santa Ana, CA – August 11, 2014 – IOMIC USA, manufacturer of innovative, revolutionary and dynamically designed grips, announced today that the winner of the Meijer LPGA Classic in Grand Rapids, Michigan used an IOMIC Putter Grip.
The winner shot a 14-under 270 and won a two-hole playoff to earn her 1st career victory. She used an IOMIC Putter Grip, Standard size (65g) with solid Sky Blue color.
In addition, 2 top 10 finishers at the Meijer LPGA Classic used IOMIC grips. The 2nd place finisher used IOMIC Sticky Opus 2 grips and the T5th finisher used IOMIC X-GRIP.
The IOMIC Putter Grip features an ergonomic design that provides the feel and control necessary to inspire confidence during every putting stroke. It is available in standard and mid-size with nine bold colors to choose from.
All IOMIC grips feature the revolutionary “IOMAX” technology, a proprietary compound that provides a soft feel with control. This material provides adhesiveness, is water and friction resistant and is naturally white in color which allows for a full spectrum of color – IOMIC’s signature trait.
Andrew Bogren
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