Golf News – September 7, 2022

ECCO® GOLF Launches Newest Collection for Autumn / Winter 2022

LONDONDERRY, NH – ECCO – global golf footwear innovator – announces the introduction of the Autumn/Winter 2022 collection featuring the new ECCO BIOM® G5, alongside new colorways and fashion-forward updates on some of the brand’s classic looks.

The ECCO BIOM® G5, which was inspired by ECCO BIOM® G3 and the ECCO BIOM® H4, is equipped with world-renowned GORE-TEX construction that offers 100 percent waterproofing while still allowing the foot to breathe. The shoe has been engineered to incorporate ZARMA-TOUR® spikes combined with innovative hybrid grooves to offer all-weather traction and stability.

Crafted from ECCO Performance Leather and a sporty mesh, brand-new model comes with a choice of laced or BOA® Fit System on the side of the shoe that further advances the contemporary look.

ECCO’s flagship cleated model for AW22 comes in five styles: Steel/Black BOA®, White/Black BOA®, White/Regatta BOA®, Black/Steel Laced, White/Blue Depths Laced for men and White BOA®, Misty BOA®, Black Laced, White Laced, White BOA® Lydia Ko Special Edition for women.

The collection includes a collaboration with ambassador Lydia Ko on a custom-designed BIOM® G5 with hibiscus flowers styled on one side of the shoe and silver ferns on the other, paying homage to her country of birth, South Korea, and the country in which she grew up, New Zealand, respectively.

Additional updates include:

  • The BIOM® C4, which offers unrivaled 360-degree breathability, returns from the SS22 collection with the introduction of a brand-new BOA® option in two stylish colorways: White and Magnet/Black.
  • Two new colorways have been added for the BIOM® H4 in both men’s and women’s styles. Brand-new for the season are White/Black and Ombre/Black BOA® for men plus Limestone BOA® and Misty/Eventide BOA® for women.
  • A decade after the launch of the original BIOM HYBRID model, the story continues with the GOLF BIOM HYBRID – a casual, sneaker-style model with a timeless, urban aesthetic that looks just as good on the course as it does on the city streets. Pebbled ECCO Leather and a choice of toned-down colors add to the classic look, with ‘The original BIOM HYBRID’ printed in gold on the tongue as a stylish reminder of the shoe’s heritage.
  • The GOLF CORE features a sneaker-style aesthetic in the brand-new colorway options of Night Sky/Black/Ombre, Concrete/Dark Shadow/Magnet and White/Shadow White/Silver Grey.
  • The women’s GOLF TRAY range has also been further expanded for AW22, with three chic colorways. All-new for Autumn/Winter are Warm Grey and Alu Silver/Arona, which complete a trio of stylish color choices.
  • The popular S-THREE hybrid shoe, which features impressive 100 percent waterproof GORE-TEX technology along with FLUIDFORM for zonal support and a unique look, includes two new colorways for the Autumn/Winter season. New additions to the roster are White/Caribbean and Black BOA®.

All ECCO GOLF shoes are crafted at company-owned factories that utilize FLUIDFORM™ technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

Visit ECCO Golf HERE

Bushnell Launches the ION ELITE GPS Watch

OVERLAND PARK, KS – Bushnell Golf, #1 in Electronic Measuring Devices, today unveiled its latest GPS watch, the new ION ELITE. The ION ELITE is the first ever GPS watch to include Bushnell Golf’s patented Slope compensated distances. Boasting a wide array of features, the ION ELITE makes it easy for golfers to strategically plan each shot, keep score, track stats, and more.

The ION ELITE comes equipped with a color touchscreen display that is pre-loaded with more than 38,000 courses worldwide and easy to use. Ready to use right out of the box, the ION ELITE provides golfers with everything they need to take their game to the next level:

  • Patented Slope Compensated Distances
  • Dynamic green mapping that identifies front, center and back green distances from the players’ line of play.
  • Hole maps with shot planning: an overhead view allowing the golfer to visualize how they intend to play the perfect shot with accurate distances.

Boasting more than 12 hours of battery life in GPS golf mode per charge, the ION ELITE is simple-to-use and easy to view. The ION ELITE GPS watch has auto-hole advance to change from one hole to the next, and a shot distance calculator, allowing a golfer to confidently focus on the round with no added hassle.

Additional Features:

  • Auto course recognition
  • Scorekeeping with statistics
  • Easy-to-read front/center/back distances
  • Hazard/layup distances (up to six per hole)
  • Automatic Bluetooth updates via the Bushnell Golf App (included with purchase)

The ION ELITE GPS Watch will be available at Bushnell Golf retailers nationwide in mid-September with a retail price of $199.99.

Visit Bushnell Golf HERE

Nippon Shaft Wins in Denmark & Ohio

CARLSBAD, CA – The winners on the DP World (European) Tour and the LPGA Tour used Nippon Shaft Modus series steel shafts to earn their victories on Sunday (Sept. 4).

The 41-year-old from Mansfield, England used Nippon Shaft’s N.S.PRO MODUS³ Tour 125 steel shafts in his irons and wedges to win the DP World Tour’s Made in HimmerLand in Farso, Denmark. He shot a total of 21-under par with rounds of 66-65-65-67, which included birdies on his final two holes for a one-shot margin of victory.

Meanwhile, on the LPGA Tour, the 28-year-old Mexican used N.S.PRO MODUS³ Tour 105 steel shafts in her wedges, as she stormed from behind to win the Dana Open in Sylvania, Ohio. Four shots off the lead going into the final round, she made no bogeys and eight birdies, including three on her final three holes, to finish at 18-under par and win by one.

“Nippon Shaft congratulates the winners of the Made in HimmerLand and the Dana Open on their wins,” said Hiro Fukuda, sales and marketing for Nippon Shaft. “We are very proud that they trusted Nippon Shaft’s Modus series steel shafts to help carry them to victory.”

More than 200 players on the PGA Tour, LPGA Tour, European Tour and Korn Ferry Tour – as well as countless elite amateurs – use Nippon Shaft’s MODUS³ series steel shafts to help gain their desired distance, accuracy, and trajectory.

Nippon Shaft products are available globally either as stock or custom shafts in many of the world’s top iron brands.

Visit Nippon Shafts HERE

Michael Feland
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