Golf News – September 13, 2023

ECCO® Golf Unveils All-New BIOM® TOUR and Innovative Updates as Part of AW23 Collection

LONDONDERRY, NH – ECCO Golf, leaders in golf footwear innovation, has released the all-new ECCO BIOM® TOUR in addition to a variety of striking updates to its mainstay products as part of its latest lineup for the fall and winter seasons.

An eye-catching addition to the new range, ECCO BIOM® TOUR features ECCO GOLF’s pioneering BIOM® NATURAL MOTION® technology with ECCO’s spiked sole design. The Pivix spikes incorporated into ECCO BIOM® TOUR are combined with additional grooves on the outsole, ensuring excellent traction and stability throughout the swing, while the waterproof membrane keeps feet dry and comfortable in wet weather. In addition, the soft, ultra-light PHORENE™ midsole delivers bounce and energy return.

Adding to the BIOM® TOUR’s technical properties, ECCO FLUIDFORM™ Direct Comfort Technology ensures a finely tuned balance of cushioning and rebound, creating an integral, flexible and durable bond without the compromises common with stitched and/or glued assemblies. The new model’s TPU outsole offers exceptional durability, while a removable and washable Ortholite® insole supplies long-term cushioning.

When golfers play in ECCO GOLF shoes, they notice a difference in quality, comfort and performance, which is demonstrated by the fact that 90 percent of customers buy a second pair.

Additional updates include:

  • For AW23, the men’s BIOM® C4 collection now features six different colorways, including the new White option. The model offers unrivaled 360-degree breathability, allowing golfers to stay cool and comfortable throughout their round. The shoe’s innovative comfort properties ensure a finely tuned balance of cushioning, rebound, waterproofing and airflow.
  • The ECCO BIOM® H4 – another model in the brand’s world-renowned hybrid performance phenomenon – now features a reworked upper, notably around the toe area, to produce a sleeker, slimmer look, while the tongue has been completely redesigned to produce a more ergonomic shape that fits more comfortably to the foot. Brand-new colorways for the season are Gravel in the women’s collection, and the Erik van Rooyen signature shoe in the men’s collection.
  • Additionally, the ECCO S-THREE will be available with a number of new colorways: White in the men’s collection, and Limestone and Night Sky in the women’s collection. Additionally, both the men’s and women’s ranges now feature the BOA® Fit lacing system, which provides the wearer with hassle free lacing at the tips of their fingers.

All ECCO GOLF shoes are crafted at company-owned factories that utilize FLUIDFORM™ technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

Visit ECCO Golf HERE

Pebble Beach Company Partners with Gil Hanse to Enhance The Links at Spanish Bay

PEBBLE BEACH, CA – Pebble Beach Company (“PBC”) announced today a partnership with Gil Hanse and Jim Wagner, and Hanse Golf Course Design (“HGCD”), to re-design The Links at Spanish Bay (“Spanish Bay”). Opened in 1987 between the world-famous Inn at Spanish Bay and the Pacific Ocean, Spanish Bay offers golfers a Scotland-inspired golf experience with ocean views on nearly every hole.  With Hanse and Wagner’s vision, Spanish Bay is poised to stand shoulder-to-shoulder with its more heralded sibling courses, Pebble Beach Golf Links and Spyglass Hill Golf Course.

Golfers around the globe are familiar with Gil Hanse originals, which include Castle Stuart Golf Links, Ohoopee Match Club, Pinehurst No. 4, Streamsong Black, and The Olympic Golf Course (Brazil) along with restorations of The Country Club at Brookline, Los Angeles Country Club (North), and Oakmont Country Club.

“The Links at Spanish Bay possesses nearly every raw element you’d want in a golf course, from expansive ocean views to rolling, sandy terrain,” said Hanse. “With these natural attributes already in place, our team will have a significant head start on delivering a final product that will be in the top echelon of ‘must play’ courses.”

For more information about Pebble Beach Resorts, visit https://www.pebblebeach.com or follow Pebble Beach on Facebook and Instagram.

Visit Spanish Bay HERE

Michael Feland
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