Golf News – May 7, 2024

PUMA Golf Introduces 2024 Volition America Apparel and Footwear

 CARLSBAD, CA – PUMA GOLF announced the 2024 Volition America collection of patriotic apparel, footwear, and accessories. Designed to honor US military veterans, a portion of all proceeds from the PUMA Golf x VOLITION AMERICA line will go directly to Folds of Honor Foundation, which supports the families of fallen American military heroes and first responders. The collection features patriotic red, white, and blue color patterns, as well as all the hi-tech materials and designs featured in mainline Puma gear. PUMA Golf x VOLITION AMERICA apparel will continue to be worn by PUMA staffers Gary Woodland, Kyle Westmoreland, JJ Spaun, and Kyle Berkshire, as well as LT Colonel Dan Rooney, CEO and Founder of Folds of Honor.

“We have worked with Volition America for a number of years and have seen incredible success year-over-year with our retail partners,” said Mike Diaz, Marketing Director, Puma Golf. “Having the opportunity to create appealing, year-round designs that celebrate our country with Puma’s premium quality materials and technologies while benefiting those that have made the ultimate sacrifice is a privilege.”

The design features of the PUMA Golf x VOLITION AMERICA collection are not simply red, white, and blue and the American flag, but also bald Eagles, various camo patterns, and more. The apparel is also exceptionally refined, allowing men and women players of all types to show their patriotism in a tasteful way. And the PUMA x VOLITION AMERICA line is not something that is only appropriate for Memorial Day or The Fourth of July, it’s a line that can be worn all year long, allowing anyone to contribute to the cause 12 months a year.

“PUMA Golf x Volition America has made a huge impact in providing awareness and support to the Folds of Honor mission and we are excited to make an even bigger one in 2024.” said John Sapiente, CEO of Volition America. “Every purchase matters. We have a great partner to carry out our vision and it’s been exciting to see PUMA Golf bring our passion and purpose into professional golf and to the golf community.”

Visit PUMA Golf HERE

SuperStroke Announces Purchase of Lamkin Grips

WIXOM, MI – SuperStroke, the No. 1 Putter Grip in golf and the leader in innovative Tour-proven golf grip technology, proudly announces the purchase of Lamkin Grips, a top manufacturer of premium golf club grips with a 100-year heritage of innovation and quality.

“It is with pride and great gratitude that we announce Lamkin, a golf club grip brand with a 100-year history of breakthrough design and trusted products, is now a part of the SuperStroke brand,” says SuperStroke CEO Dean Dingman. “We have always had the utmost respect for how the Lamkin family has put the needs and benefits of the golfer first in their grip designs. If there is a grip company that is most aligned with SuperStroke’s commitment to uncompromised research, design, and development to put the most useful performance tools in the hands of golfers, Lamkin has been that brand. It is an honor to bring Lamkin’s wealth of product innovation into the SuperStroke family.”

Founded in 1925 when founder Elver B. Lamkin began manufacturing golf’s first leather grips, the family-owned-and-operated Lamkin Grips has maintained a reputation for providing the industry’s widest assortment of performance-enhancing golf grips. The acquisition of Lamkin grows and diversifies SuperStroke’s proven and popular array of grip offerings with technology grounded in providing golfers optimal feel and performance through cutting-edge design and use of materials, surface texture and shape. Longtime owner and CEO Bob Lamkin will continue to serve as a board member and will remain involved in the company.

SuperStroke’s putter grip line is a product of relentless innovation, fueled by feedback from more than 600 tour pros. From signature shapes and sizes to the latest materials, SuperStroke delivers unprecedented features into every putter grip while connecting golfer and putter like no other product on the market. Similarly, SuperStroke’s golf club grip line is the product of tireless design and the finest, most comfortable, responsive, and durable materials on the market. Expanding grip offerings with Lamkin’s assemblage of expertly designed products marks the start of a bold new chapter for SuperStroke.

Visit SuperStroke HERE

Michael Feland
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