Golf News – March 24, 2014

Golf News – March 24, 2014

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Matt Every wins Arnold Palmer Invitational by stroke over Bradley

ORLANDO, Fla. — Matt Every always believed he would finally win on the PGA Tour. He couldn’t have imagined it happening Sunday at Bay Hill.

Nine shots out of the lead going into the weekend, still four shots behind Adam Scott going into the final round, Every took advantage of a surprising collapse by the Masters champion and held on to the very end for a 2-under 70 to win the Arnold Palmer Invitational.

Every made two bogeys in the last three holes, including a 4-foot par putt he missed on the 18th hole. That forced him to wait 10 excruciating minutes to see if Keegan Bradley could force a playoff. Bradley’s 30-foot birdie putt on the 18th hole missed on the left side.

To read the complete story, click HERE.

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TaylorMade Golf Announces SLDR Driver Guarantee

Carlsbad, Calif. (March 21, 2014) – The SLDR from TaylorMade Golf has been the No. 1 driver on the PGA Tour for 29 consecutive weeks. It is the only driver to ever earn 20/20 stars in the Golf Digest Hotlist. Today, SLDR makes another unprecedented move: Distance increase or your money back, guaranteed.

Any golfer who purchases SLDR between the dates of 3/21/14 and 6/1/14 has the option of returning the driver for a full refund if they don’t gain distance off the tee. The offer not only covers both the SLDR 460 and 430 models, but also the fairway and Rescue clubs.*

“We have the science to prove why SLDR is the longest driver we’ve ever made. We have an army of Tour Professionals who validate the performance,” said Brian Bazzel, TaylorMade’s Director of Product Creation for Metalwoods. “We know there are golfers out there who don’t trust our science or what tour players do. So we’re encouraging these golfers to trust their own distance. That’s why we’re putting the SLDR Guarantee in play.”

Golfers who purchase any of the SLDR metalwoods between the designated dates, have 30 days to test the clubs and see for themselves why more PGA Tour players select SLDR than any other driver. Golfers have the option of calling a toll-free telephone number or going to taylormadegolf.com/guarantee to facilitate the return process. Those who elect to return the driver will receive a check within 12 weeks.

Many golfers have yet to experience the phenomenon of low-forward center of gravity (CG), which is at the foundation of SLDR’s performance. Low forward CG greatly reduces spin, and when coupled with a high-lofted driver creates the ideal conditions for distance: high-launch and low spin. Learn more about the benefits of “lofting up.”

Robot testing designed to emulate the average golfer revealed that adding loft with SLDR results in greater distance in identical conditions.

With the SLDR Guarantee, golfers everywhere now have an opportunity to experience the technology that powers SLDR at no cost. For more information, go to taylormadegolf.com/guarantee.

*Offer valid only on purchase of the SLDR driver (430 and 460 cc), SLDR fairway and SLDR Rescue made at authorized TaylorMade U.S. retailers only. Original receipt required for refund. Purchase must be made between March 21, 2014 and June 1, 2014. Return must occur within 30 days of purchase. If you purchased your SLDR metalwood online from an authorized TaylorMade retailer, TaylorMade will not reimburse original shipping and handling costs. Call 1-855-711-5683 or go to www.taylormadegolf.com for information on the return process. TaylorMade will send you a check within 12 weeks. REFUND LIMITED TO PURCHASE PRICE PAID AND EXCLUDES ALL TAXES. Only one return per product type per U.S. mailing address.

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Aerotech Golf And TaylorMade Deliver Custom Options

BELLINGHAM, Wash. – Manufacturer of the No. 1 graphite iron shaft on the top U.S. tours, Aerotech Golf welcomes TaylorMade Golf as the newest golf equipment manufacturer to make available SteelFiber shafts as custom shaft options.

SteelFiber shafts are the only graphite iron shafts to win on the PGA, Champions and LPGA Tours, and their
popularity has exploded on the professional tours. SteelFiber shafts have the unique distinction of providing the power of graphite shafts with the stability of steel.

“Professional golfers on every pro tour in the world trust their game to TaylorMade equipment, so it’s very rewarding to team up with TaylorMade in offering SteelFiber shafts as a custom option to pros and amateurs alike,” says Chris Hilleary, president of Aerotech Golf. “SteelFiber shafts provide unique performance benefits that reduce player fatigue and increase shot distance and accuracy. Combining SteelFiber shaft technology with TaylorMade equipment is simply a win-win.”

TaylorMade is the No. 1 iron brand in the United States, and it is one of the most popular and well known golf companies in the world. For more information on TaylorMade and TaylorMade products, visit www.taylormadegolf.com.

SteelFiber shafts provide superior performance through innovative composite engineering that combines a high-modulus graphite core with 59 miles of steel fiber lacing the shaft surface. The shaft’s graphite core provides vibration dampening, increased clubhead speed and maximum distance, while the steel fibers produce optimum weighting for a solid feel at impact and add stability and control for pinpoint accuracy.

Aerotech Golf shafts are available as custom options with many nationally celebrated golf club manufacturers such as TaylorMade and are available through professional golf clubfitters around the world. Aerotech Golf is a proud supporter of the Association of Golf Clubfitting Professionals (AGCP) and the International Clubmakers Guild (ICG).

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Andrew Bogren

News & Release Coordinator at Plugged In Golf
Drew is passionate about keeping up on the latest in golf technology and staying on top of the latest products and offerings from around the industry. When Drew is away from the golf world, he works in the Chicago area as an accountant and lives with his wife.

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