Golf News – March 2, 2018

TPT Golf Expands Authorized Fitter Network with Club Champion

RENENS, SWITZERLAND – TPT Golf has vastly expanded the availability of its revolutionary golf shafts through an agreement with premium club fitter Club Champion. The move brings the Swiss-based golf shaft manufacturer’s full product line to all 30 current Club Champion locations.

“With a TPT Golf shaft, golfers are going to create more distance. They’re going to improve their accuracy. They’re going to gain more consistency. But first, they must be properly fit for our shafts,” says TPT Golf Director Sebastian Sebayang. “Through this agreement with Club Champion, we’re bringing the next level of performance to the vast majority of U.S. golfers while maintaining the high fitting standards that guarantee the full benefit of our technology.”

TPT Golf shafts are available exclusively through the company’s worldwide network of Authorized Fitters, each of which has been vetted by TPT Golf’s team. In recent months, TPT Golf has worked closely with Club Champion to ensure all its master fitters and builders are trained to optimize performance with TPT Golf’s 11 distinct shaft models.

In only 13 months since its official launch, TPT Golf shafts have been used to earn four professional wins on the PGA Tour, European Tour, Asian Tour and the World Golf Championships.

Key to TPT Golf’s success is its Thin-Ply Technology, an automated shaft manufacturing process that overcomes the inconsistencies of conventional golf shafts. The pioneering technology allows TPT Golf to create perfectly concentric golf shafts that are optimized for every type of golfer.

In the last year, TPT Golf has invested heavily in its cutting-edge manufacturing equipment and shifted to bulk purchasing of the highest-quality shaft materials. The decisions were made to allow TPT Golf to produce its shafts in larger quantities, and as a result, make its products more accessible to golfers around the world.

Club Champion is the No. 1 premium club fitter, builder and retailer of the best brands in golf, offering more than 35,000 hittable head and shaft combinations in each of its locations to help golfers find the perfect clubs for their unique swing. The fast-growing, Chicago-based company plans to expand to as many as 40 locations before the end of 2018. All new locations will stock TPT Golf’s full product line.

Golfers can request a Club Champion fitting at They can also schedule a fitting by calling their preferred Club Champion location directly.

Visit TPT Golf shafts here:

adidas Golf Unveils New Models for Flagship TOUR360

CARLSBAD, CA – New models are here for adidas’ most iconic shoe in golf. Today adidas Golf announced new members to the TOUR360 lineup – the TOUR360 Knit and TOUR360 EQT BOA. Both embody the performance standards that set the TOUR360 apart from any shoe in the market, while still bringing new technologies that make each shoe unique. 

The newest of the two models, the TOUR360 Knit, brings adidas’ Primeknit technology to the flagship shoe. The all-Primeknit upper offers golfers an unmatched aesthetic when it comes to style, but unseen benefits are the breathability and stretch that it gives players for even more comfort and performance. The traditional collar opening is also replaced with a sock-like, rib-knit material, providing golfers superior comfort, no matter how many holes they play. Through advanced construction techniques, the shoe also offers a one-year waterproof guarantee, something unparalleled when it comes to Primeknit technology.

For players interested in BOA® technology, the TOUR360 EQT BOA changes the game by offering the most-advanced BOA closure system on the market. The IP1 incremental pull-and-push system allows players even more customizable adjustability, meaning they can get dialed-in to their exact foot shape to keep them even more locked-in throughout the round. The key feature that sets the TOUR360 EQT BOA apart is that this system allows for tightening around both the midfoot and entire heel of the shoe, providing unmatched stability throughout the golf swing. 

“By taking our TOUR360 formula and incorporating both Primeknit and BOA technology in revolutionary ways, we’re able to offer new and fresh looks that extend our TOUR360 franchise,” said Masun Denison, global footwear director, adidas Golf. “Both models are a mixture of style and functionality, while still carrying the superior technology that players everywhere come to expect from the TOUR360 name.”

Visit adidas Golf here:

Under Armour® Eyewear Launches UA Tuned™ Golf Lenses Exclusively at PGA TOUR Superstores

Golf-specific Lens System Enhances Course Visibility, Maximizes Performance

MELVILLE, NY – Eyeking announces Under Armour® Eyewear – the worldwide leader in sport performance eyewear – will launch its exclusive early release of new UA Tuned™ Golf lenses at PGA TOUR Superstore beginning March 1, 2018. The launch highlights UA Eyewear’s commitment to offering leading sport-enhancing product in the golf space.

Inspired by Under Armour’s mission to make you better, UA Tuned Golf lenses feature light-filtering characteristics engineered to improve visual definition during peak performance on the course. Golfers benefit from a unique deep rose lens tint to better read greens, gauge depth perception, see terrain nuances and judge distances. The lens filtration profile offers just the right level of contrast enhancement to be comfortably worn all day on the course.

“We’re more than excited to offer PGA TOUR Superstore customers early access to our new UA Tuned Golf lenses,” says Kristine Robinson, Head of Marketing for UA Eyewear. “This lens offering is scientifically formulated to offer the right level of contrast for the course environment, and it will improve the golfer’s ability to navigate the green in a more efficient and precise manner.”

“At PGA TOUR Superstore, we are committed to a wide variety and selection of accessories and apparel for both on and off the course,” said Jill Spiegel, Senior Vice President, Merchandising, PGA TOUR Superstore. “We are proud to offer our customers Under Armour’s latest enhancement eyewear, specifically designed to provide heightened contrast and improved depth perception.”

The UA Tuned Golf lenses will be made available on adult sport frame styles UA Octane, UA Big Shot, and UA Propel, as well as on the lifestyle frame UA Assist and youth style UA Windup. All styles will all be available exclusively for purchase at PGA TOUR Superstore.

Visit Eyeking here:

Michael Feland
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