Golf News – March 19, 2021

COBRA® Golf Introduces New King COBRA Wedge in Standard & One Length Offerings

CARLSBAD, CA – COBRA® Golf, a leader in golf club innovation, unveiled today its new KING COBRA Wedge with Snakebite Groove Technology.  The wedge features a nostalgic throwback KING COBRA logo, reminiscent of the rich history and evolution of the brand. The new Snakebite groove design is engineered to maximize spin and fittingly produce more ‘bite’ around the greens.

The Snakebite Groove Technology utilizes a re-engineered cutting method that replaces cutting tools more often to tighten groove tolerances, maximize groove volume, and create the sharpest and most accurate grooves possible.  The new Snakebite groove design increases the groove depth by 11% and sharpens the edges by 40% to deliver maximum spin to the ball.  A progressive groove system utilizes progressive groove lengths and progressive groove shapes to optimize spin for each wedge loft.  The 48-54-degree lofts feature a traditional groove length and narrower and deeper grooves to deliver consistent spin and trajectories on the lower lofted wedges that are used with a square or de-lofted face.  The 56-60-degree lofts feature full face groove length and wider and shallower grooves to maximize spin on shots with an open face when the ball is more likely to make contact with the high toe area.  The faces and grooves are CNC Milled on each wedge to create the most precise face and groove shapes for optimal spin and trajectory control.    

The KING COBRA Wedge is available in three grinds:

  1. Versatile grind: an excellent all-around grind for medium to firm course conditions, featuring toe, heel and trailing edge relief.
  2. Classic grind: features a progressive sole width from heel-to-toe, with trailing edge relief, benefiting neutral to steeper swings and a variety of course conditions.
  3. Widelow grind: a wide, low bounce sole works its magic out of soft bunkers, soft turf conditions and prevents the leading edge from digging.

Delivering the same spin-enhancing groove technologies as the variable length wedge, the KING COBRA ONE Length wedge is the perfect complement to COBRA’s ONE Length irons. Designed at 37.5”, the ONE Length configuration promotes a repeatable setup and swing for increased consistency and accuracy around the greens. The ONE Length wedge is offered in 56- and 60-degree lofts in a Versatile Grind and feature a full-face groove design that maximizes spin on full swings and touch shots around the green.

The KING COBRA Wedge is offered in 48, 50, 52, 54, 56, 58-and 60-degree loft in the Versatile grind (the 52, 56 and 60-degree wedges in Versatile grind are available in LH as well). In a Widelow grind, the wedges are offered in 56, 58 and 60-degree lofts. In the Classic grind, they’re available in 52, 56 and 60 degrees of loft. Each KING COBRA Wedge features a black Lamkin Crossline Smart grip and an aftermarket KBS Hi-Rev 2.0 (125g) shaft.

Both the variable and ONE Length KING COBRA Wedges are equipped with COBRA CONNECT, Powered by Arccos Golf, featuring electronically enabled Lamkin Crossline smart grips that work in conjunction with the Arccos Caddie app to give users the ability to track their wedge stats, and learn their tendencies so they can practice more efficiently. New subscribers that download the Arccos Caddie app on their smart device will receive a free 14-piece Arccos Caddie Smart Sensor kit to enable the rest of their clubs in their bag, plus a 90-day app trial for free.


Royal Albartross Masters Limited Edition Release

LONDON, ENGLAND – In celebration of the first major of the year, Royal Albartross has released a limited edition, made to order colorway of its 2021 style, The Strider Lite. Boldly sporting the iconic rye green, synonymous with tournament, and featuring the signature Royal Albartross stripe, these incredible shoes will be available to order on the Royal Albartross site from 3rd April onwards.

The shoes feature green Italian leather, suede and breathable mesh uppers, with contrasting gold eyelet and heel cap detailing for that real stand out look. They will be set on the all-new Capella-01 Hybrid Outsole. The Capella-01 is Royal Albartross’ lightest ever golf sole, weighing just 12.01g or 32g with all componentry. It combines the TPU midsole for stability and comfort, with a micro textured sole for 360-degree traction in any weather.

As mentioned, these shoes will be made to order, meaning every pair is truly unique. They will be a true celebration of design, craftsmanship and timeless style. Due to the made to order nature of this product they will be delivered 4-6 weeks after the purchase date. Believe us when we say, they are worth the wait.

Royal Albartross sets itself apart from other companies by offering the combination of superior materials, components, and classic design. Its sourcing team travels the world for the highest quality leathers from the most reputable tanneries. Then it takes weeks of precise hand-craftsmanship to create each Royal Albartross product.

Visit Royal Albartross HERE

Michael Feland
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