Golf News – March 1, 2023

PXG Announces the Launch of Its Spring 2023 Apparel Collection

SCOTTSDALE, AZ – PXG is pleased to announce the launch of the PXG Apparel Spring 2023 Collection. Celebrating the basics, PXG has reimagined golf essentials with updated silhouettes, new technical fabrics, vibrant neon colors, and contemporary detailing to deliver versatile, performance-driven styles fit for the modern golfer.

Designed to move you and your game ahead, the PXG Spring 2023 Collection is inspired by the golf lifestyle in its purest form, providing both familiarity and comfort within each piece. PXG’s well-known black, gray, and white color palette is elevated with the introduction of bold neon pink and green accents while traditional golf silhouettes are enhanced with cutting edge performance fabrications and detailing.

“Our Spring 2023 Collection pays homage to our PXG customer – the ultimate golfer. The seasonal collection is made to move, highlighting and modernizing golf essentials in a bold and vibrant way. This collection offers a variety of distinct, elevated pieces that provide maximum performance for both on and off the course.”- Renee Parsons, PXG Apparel President and Executive Creative Director.

With a focus on comfort and performance, this effervescent collection is dynamic with innovative fabrics and designs, such as shadow knitwear with enhanced breathability, perforated performance mesh polos, sporty dress and skirt silhouettes, and three new fabric weights for temperature control. The “hybrid” fabric provides versatility for daily activities, while “on the course” is designed for peak performance, sun protection, and maximum comfort. The lightest weight, “breathable” option is engineered to keep the wearer cool and able to withstand even the hottest day on the links.

For Spring 2023, the Sonoran Desert’s native Saguaro cacti inspired a light green colorway, along with a new fabric design. The PXG Sharp Cactus print has been reconceptualized in a bold, geometric new pattern. This distinct design brings an element of dimension and heritage to the collection. Additionally, new innovative designs such as a 3D interlocked PXG logo and embroidery details, along with vivid pink and green hues infuse energy and adaptability into every style. Intentionally designed to be worn interchangeably with past seasons, PXG Spring 2023 fits seamlessly within any golfer’s wardrobe.

Visit PXG HERE

TRUE linkswear Brand Ambassador Chris Kirk Wins 2023 Honda Classic Wearing LUX Pro

TACOMA, WA – TRUE linkswear (TRUE) PGA TOUR brand ambassador Chris Kirk wore LUX Pro en route to winning the 2023 Honda Classic at PGA National Resort and Spa’s Champion Course on Sunday. The Atlanta native and former University of Georgia standout won in a playoff against Eric Cole, earning $1,512,000 in his first victory in seven years and moving him to sixth in the FedExCup standings.

The TRUE LUX Pro is designed and engineered to the rigorous quality, aesthetic, and performance demands of the modern professional golfer. Its classically inspired upper is made from premium leather and forged with TRUE’s TOUR-tested spikeless rubber tread for aggressive traction. A new WANDERLUX interior features a snug, padded heel cup and super foam insert that provides all-day comfort. Its full-grain leather upper is waterproof, ensuring the LUX Pro is ready to excel in all conditions.

“The Champion Course at PGA National challenges every facet of your game, and the Honda Classic is such an outstanding event all around,” said Kirk following the win. “I love that I can count on my TRUEs on every course I play on TOUR week to week, in any conditions.”

With the victory, Kirk qualified for the 87th Masters, which will be his first appearance in Augusta, Ga. since 2016. In the 2022-23 PGA TOUR season, Kirk has one win, three top 10s, and has earned more than $2.6 million. Long known for his putting prowess, he currently ranks first in 3-putt avoidance, first in putting from 3 feet, and fourth from putting from 10-15 feet.

“Congratulations to Chris on his outstanding win at the Honda Classic,” said TRUE CEO Jason Moore. “He’s a class act, a true family man, and an ultimate competitor who fought his way to victory in a playoff on an incredibly challenging golf course.”

Kirk’s victory adds to the exciting start to the year for the Pacific Northwest-based golf lifestyle brand. At the 2023 PGA Show in Orlando, Fla., TRUE introduced a bevy of new golf shoes, including the all-weather LUX Hybrid, as well as its new apparel line featuring its All-Day Pants and Joggers and “coming soon” polos, quarter zips, crew necks, hoodies and more.

Visit TRUE linkswear HERE

Long Hitting Chris Gotterup Joins Bridgestone Golf Tour Staff

COVINGTON, GA – Bridgestone Golf, the #1 Ball-Fitter in Golf, announced today the signing of former college star Chris Gotterup to its Tour staff. Joining the likes of Tiger Woods, Jason Day, Fred Couples, Lexi Thompson, and Matt Kuchar, Gotterup brings youth, fire, and a ton of power to the Bridgestone lineup.

Gotterup first started turning heads during his time at Rutgers University, breaking numerous school records before going on to the University of Oklahoma for his senior year.  While part of the Sooner team, Gotterup won the Haskins and Nicklaus awards as well as Big 12 Golfer of the year.  He finished first in both the East Lake Cup and Puerto Rico Classic and finished runner up at the Big 12 Championship.

The New Jersey native’s PGA Tour debut came at the ’22 Puerto Rico Open, where he finished tied for seventh, the highest finish by an amateur on TOUR since 2017.  Since then, he has had ten other PGA Tour starts including a top five finish at the 2022 John Deere Classic and a start at the 2022 US Open, his first Major.

According to Adam Rehberg, Senior Manager, Ball Fitting and R&D, Gotterup is a perfect candidate for the company’s TOUR B X model.

The addition of Gotterup to the Bridgestone family rounds out the Tour staff nicely, adding youth and vigor to an impressive group that already includes the aforementioned Tiger Woods, Jason Day, Matt Kuchar, Fred Couples, and Lexi Thompson.

“We’re extremely excited to have Chris as a member of the Bridgestone family,” said Dan Murphy, President and CEO of Bridgestone Golf. “He was first introduced to our golf balls by his college teammates and he quickly became a fan. Chris is an exciting player and has the opportunity to play whatever ball he desires. The fact that he chooses TOUR B X says a lot about the performance of our TOUR B lineup.”

The current Bridgestone TOUR B X golf ball features a price of $49.99 per dozen

Visit Bridgestone Golf HERE

Michael Feland
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