Golf News – March 1, 2022

Swag Golf Expands Fashion Offerings With Premium Spring 2022 Apparel Collection Set To Debut In March

CHICAGO, IL – Swag Golf, the premium, limited-edition golf accessory, equipment, and apparel company, is gearing up for the launch of the company’s Spring 2022 apparel collection. The first comprehensive fashion offering from Swag, the line offers trendy apparel options and headcover designs that are full of Swag’s signature attitude. Last year, the company inked a deal with Saks as the first-available e-commerce partner for the apparel and the exclusive online carrier of the line’s headcovers. The limited-quantity collection is set to make its debut in March 2022.

Swag has rapidly expanded its offers to meet the needs of its growing fanbase – since sharing its first headcover with the golfers in 2018, the company is deepening its apparel offerings with the launch of its Spring 2022 collection. The line will feature uniquely designed apparel, headwear, and golf headcovers, including never before seen headcovers in highly limited quantities. The rapid growth of Swag signals the void in the golf market for updated apparel, accessory, and equipment options as the sport of golf continues to modernize with an influx of younger players.

“Swag is all about expressing yourself in bold ways, and the response to our headcover designs has been incredibly enthusiastic. As golfers look for new ways to show their swag on and off the course, the expansion of our apparel offering represents a natural opportunity for us to better serve our current and future fans. We’re excited to work with Saks for its initial debut,” said Nick Venson, founder and chief executive officer, Swag Golf.

First available at Saks in March 2022, Swag’s premium apparel is designed to align with the brand’s signature visual style and provide a modern take on golf fashion, including items with Swag icons “The King of Swag” and “Swag Skull” and the popular tagline “Don’t Give A PuttTM.” As golf fashion continues to modernize and golfers continue to evolve, Swag fills the need for bold style with a new perspective.

Fans are encouraged to follow along for the latest company updates, product releases, and ambassador signings at @SwagGolfCo on  Instagram, Facebook and Twitter.

Visit Swag Golf HERE

PUMA’s New Arnold Palmer Collection Arrives in Time for the Arnold Palmer Invitational at Bay Hill

CARLSBAD, CA – Launching today, the Spring 2022 PUMA X Arnold Palmer Collection captures the excellence of golf’s global icon through nostalgic color palettes, unique prints and personalized detailing that embody the essence of Mr. Palmer’s legacy. The collection launches in conjunction with the PGA Tour’s visit to the hallowed Bay Hill for the 2022 Arnold Palmer Invitational.

Inspired by The King himself, PUMA brings Mr. Palmer’s story to life through a collection of apparel, accessories and footwear that honors the elegance that he possessed every time he stepped onto the course. By combining hi-tech, modern fabrics with a sophisticated take on Mr. Palmer’s signature style, each item tells a piece of The King’s life, featuring unique patterns reminiscent of his most iconic symbols: umbrellas, iced tea, lemons, golf balls and clubs.

Additionally, each piece features a two-tone version of the iconic Umbrella logo, adapted to reflect the PUMA x Arnold Palmer partnership. The collection includes other hidden discoverable details including pink stitching on the top buttons of the polos, real shell buttons with Arnold Palmer’s name engraved on them, and unique hangtags inspired by the cataloging labels used in his personal archives.

More details on the PUMA Golf x Arnold Palmer Collection:

  • Polos: AP Cloudspun Contender Polo ($85) and AP King Polo ($85)
  • Layering: AP CLOUDSPUN Crewneck ($100) and AP Cloudspun Castle 1/4 Zip ($130)
  • Shorts: AP Umbrella Short ($95) and Latrobe Short 9.5” ($90)
  • Caps: AP Circle Umbrella Snapback Cap ($35) and AP Thirst Quencher Adjustable Cap ($35)
  • Footwear: PUMA OG Slip-On Palmer Collection ($100)

The collection, available now at pumagolf.com and at key retailers, is slated to be worn by PUMA Golf athletes Rickie Fowler, Bryson DeChambeau, Gary Woodland, and Emiliano Grillo throughout the week at Bay Hill.

Visit PUMA Golf HERE

Nippon Shaft Wins in Tucsun

CARLSBAD, CA – For the second time in less than a month, Spain’s best-known pony-tailed golfer won a PGA Tour Champions tournament using Nippon Shaft’s N.S.PRO MODUS³ Tour 105 S-flex steel shafts in his irons and wedges.

The 58-year-old shot 18-under par at the Cologuard Classic at Omni Tucson National in Tucson with rounds of 66-67-65—198 to win by four shots and pocket $270,000 of the $1.8 million purse. On January 22nd he won the Mitsubishi Electric Championship at Hualalai Golf Club in Hawaii.

The victory was the 264th for Nippon Shaft’s MODUS³ Series of steel shafts on worldwide professional tours and elevated the champion to the top of the Champions’ tour money list.

“Nippon Shaft congratulates the winner of the Cologuard Classic on his second victory of the season,” said Hiro Fukuda, sales and marketing for Nippon Shaft. “The Champion is a longtime user of the Nippon Shaft MODUS³ series steel shafts and we are pleased that he has found our products to be reliable in some of the world’s most challenging competitive environments.”

More than 200 players on the PGA Tour, LPGA Tour, European Tour and Korn Ferry Tour use Nippon Shaft’s MODUS³ series steel shafts to help gain their desired distance, accuracy, and trajectory.

Nippon Shaft products are available globally either as stock or custom shafts in many of the world’s top iron brands.

Visit Nippon Shafts HERE

Michael Feland
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