Golf News – June 5, 2020

New Odyssey Triple Track Seven and Stroke Lab Women’s Putters Announced

Odyssey Triple Track #7 Putter

CARLSBAD, CA – Odyssey is the #1 Putter in Golf, the #1 Putter on EVERY major worldwide Tour, #1 in worldwide putter wins, and the #1 Putter at every major championship in 2019. And our new Odyssey Triple Track Putters are developed from Callaway’s popular golf ball line, with three lines that are prominently featured at the center of the putter head. Triple Track Technology utilizes Vernier Hyper Acuity, the same visual technology used to land planes on aircraft carriers, to easily improve your alignment for better putting accuracy.

Now Triple Track comes in our legendary #7. The #7 has been our #1 head shape on Tour for years, and it continues to win at some of the biggest events in golf. The distinct weighted alignment fangs help you find the right setup at address, and they increase MOI for more consistency at impact.

Our innovative, multi-material Stroke Lab shaft is engineered to help improve the tempo and consistency in your stroke, and the performance is nothing short of incredible. This shaft is engineered to make you a better putter, golfers absolutely love it, and it’s winning major championships and dominating at Tour events all over world. And the Microhinge Star Insert creates a firmer feel and pleasing sound at impact while providing the same roll characteristics of our Tour-proven White Hot Microhinge. With Odyssey Triple Track, we’ve combined all of these technologies into one putter for exceptional alignment, consistency, and performance.

Features & Benefits

New Triple Track Alignment
Developed from Callaway’s innovative golf ball alignment system, the three Triple Track lines are prominently featured to help improve your putting accuracy. Triple Track uses Vernier Hyper Acuity for better and more consistent alignment, a key fundamental to good putting. It’s a design that’s incredibly intuitive and easy to use.

Legendary #7 Shape
The #7 is our #1 head shape on Tour, with weighted alignment wings that help improve your setup and increase MOI for more consistency at impact. It’s a proven, major-winning design that the world’s best players trust.

Stroke Lab Weighting
Innovative multi-material shaft saves 40 grams of weight, which is redistributed to the head and grip end of the putter. This completely rebalances the putter for improved tempo and consistency in the stroke, and this major-winning technology continues to dominate on Tours around the world.

New Microhinge Star Insert
Provides a firmer feel and enhanced sound at impact while maintaining the same roll benefits of our popular White Hot Microhinge Insert. It’s already the choice of some of the best players in the world.

Odyssey Stroke Lab Women’s Putters

Stroke Lab has completely changed putting forever with our revolutionary, multi-material Stroke Lab shaft. This shaft actually helps to improve the tempo and consistency in your stroke, and the performance is nothing short of incredible. It’s built to make you a better putter, golfers absolutely love it, it’s winning major championships and big events around the world, and it’s helped Odyssey become the #1 Putter on EVERY Tour.

Stroke Lab has revolutionized the category, and we’re still obsessed with pushing the boundaries of innovation – it’s a mindset we always have as the #1 Putter in Golf. We’ve enhanced our new Women’s line with an elegant finish and coating that give these models a rich premium look. We’ve also engineered advanced technologies into the head, and specifically developed the shaft and grip length to bring out your best performance. If you want to putt with confidence, you’ve come to the right place.

And with the Microhinge Star Insert, we’ve created a firmer feel and pleasing sound at impact while providing the same roll characteristics of our Tour-proven White Hot Microhinge. Stroke Lab Black is engineered with one simple goal: to help every golfer make more putts.

Features & Benefits

Stroke Lab Weighting To Improve Your Stroke
The innovative multi-material shaft saves 40 grams of weight, which is redistributed to the head and grip end of the putter. This completely rebalances the putter for improved tempo and consistency in the stroke, and this major-winning technology continues to dominate on Tours around the world.

New Microhinge Star Insert For Outstanding Feel, Sound and Roll
Provides a firmer feel and enhanced sound at impact while maintaining the same roll benefits of our Tour-proven White Hot Microhinge Insert. It’s already the choice of some of the best player’s in the world.

Rich Finish
The elegant finish and coating give these high performance Stroke Lab Putters a clean, rich and premium look.

Designed To Help You Make More Putts
The grip and length are specifically designed to improve your putting performance.

Visit Odyssey Golf here:

PUMA Golf’s Crafted Collection Blends the Artistry of Handcrafted Shoemaking With the Performance of NXT Generation Technology

CARLSBAD, CA – Today, PUMA Golf unveiled its new IGNITE NXT CRAFTED footwear, blending comfort and function in a stunning, premium package that fits perfectly on or off the course. The IGNITE NXT CRAFTED shoes deliver the artistry and look of handmade premium footwear blended with the technology of PUMA’s NXT golf shoes.

Building off the success of the popular IGNITE NXT family, NXT CRAFTED is a premium take on the style, utilizing a natural leather saddle for a sophisticated, one-of-a-kind look.  Additionally, just like the rest of the NXT family, these shoes are built from the ground up using PUMA’s Pro-Form TPU outsole with an organically-altered traction pattern, featuring over 100 strategically placed directional hexagon lugs in proper zones, for maximum stability and traction. In addition, a full-length IGNITE Foam midsole, wrapped in SOLESHIELD for added durability, delivers unparalleled comfort and energy return to help golfers play their best all day long.  SOLESHIELD is a micro-thin TPU film that is vacuum-formed around the midsole to make cleaning off dirt and debris a breeze. The upper features a premium leather saddle wrapped around PWRFRAME reinforcement. The PWRFRAME TPU is an ultra-thin frame that is strategically placed in high stress areas of the upper for lightweight support and increased stability.

The IGNITE NXT CRAFTED shoes are available in 4 sophisticated colorways (White-Leather Brown-Team Gold, Black-Leather Brown-Team Gold, Peacoat-Leather Brown-Team Gold and White-Hi-Rise-Team Gold) and come in sizes 7-15.

Visit PUMA Golf here:

AHEAD Supports COVID-19 Golf Emergency Relief Fund

NEW BEDFORD, MA – AHEAD USA, a long-time partner of the PGA of America, is joining the effort to support the Golf Emergency Relief Fund.

AHEAD and the Nicklaus Companies have a multi-decade relationship and stellar track record of joining forces to assist worthy causes.  Off the success of the Play Yellow charitable initiative, a new limited-edition product—the Jack Gives Back cap—is now available and features the iconic Golden Bear enclosed in a blue oval and set off against a white background.  AHEAD and the Nicklaus Companies will each donate a portion of all Jack Gives Back hat sales from now through Labor Day to the Golf Emergency Relief Fund.

Established in April to provide short-term financial assistance to workers in the golf industry who face significant financial hardship, the Golf Emergency Relief Fund was seeded by a lead pledge from the PGA of America and is being supported in various ways by a number of industry organizations.  Phase 2 of the fund was recently deployed to grant funds to certain industry workers, inclusive of golf association members, employees of local/state golf associations, caddies and professionals playing on developmental tours to help offset COVID-19 related financial hardships, such as living and medical expenses.

A portion of consumer web site sales from the Jack Gives Back hat will benefit the United Way and will help provide rapid emergency assistance to individuals impacted by lost wages, closure of schools, day care centers and non-essential business in the area where company is headquartered. 

Visit AHEAD USA here:

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Michael Feland

Born in Houston, TX, raised in New Orleans, LA, Mike and his family currently live in Orlando, FL. Mike is a First Tee Level 1 Certified instructor and enjoys sharing his love for the game with the Orlando area youth that participate in The First Tee of Central Florida program.

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