Golf News – June 16, 2023

The Centennial Collection from FootJoy

FAIRHAVEN, ME – For 100 years, FootJoy has been synonymous with golf-specific design and performance innovation.  The brand was born from a company-wide naming competition in 1923, where an associate in the Brockton, MA stitching room submitted a name for a new line of shoes the company was developing – FOOTJOY.

The brand continues to lead and innovate in golf wearables and will celebrate 100 years in the making with the Centennial Collection. This collection is FJ’s take on an unmatched legacy of performance innovation and style, featuring a limited edition Premiere Series Wilcox for Men, a Women’s Premiere Series Shield Tip and an apparel collection that includes timeless and sophisticated polos, cardigans, hoodies and sweaters.

The exclusive footwear options feature an iconic red, white and blue colorway, highlighted in spectacular fashion at the 1973 U.S. Open Championship.  The shoe is packaged with a 100-Year Medallion that commemorates FJ’s history of innovation and leadership, supercharged for today’s player with the very popular VersaTrax+ outsole,  with multiple traction elements that create a system that delivers excellent performance on any surface.

The apparel collection includes classic 4-button placket Lisle polos for men and women, a traditional cardigan and modern mid-weight hoodie for men, and a svelte crewneck sweater for women.  Inspired by vintage vibes with a modern twist, the collection is reimagined with innovation technologies including drirelease®/merino wool blends.

FootJoy will be providing a select number of Tour players with the Centennial Collection footwear at the 123rd U.S. Open Championship at The Los Angeles Country Club, including Justin Thomas, Max Homa, Cameron Young, Adam Scott and many more.

Visit FootJoy Golf HERE

GameGolf Announces Next-Generation KZN Shot-Tracking Platform

 

PALO ALTO, CAGAMEGOLF, the game’s leading GPS shot- and stat-tracking sensor platform, announces its most extensive and innovative upgrades to date with the launch of its next-generation technology “KZN,” short for Kaizen (pronounced KY-zen), which means “constant improvement” in Japanese and Korean cultures. The cutting-edge new GameGolf KZN platform supports the company’s reinvigorated vision and reinvestment to maintain its position as the leading GPS stat tracker for golfers and coaches.

GameGolf KZN has launched with updated pricing the $269.99 price includes the KZN hardware and a free one-year membership (a nearly $120 value) making KZN the most affordable and technically advanced system in the space while elevating the user experience across the board.

CUTTING EDGE A.I. AND GPS POWER SUPERB USER EXPERIENCE
With an engaging new platform and user interface, GameGolf KZN provides an immersive, data-centric, and improvement-driven player experience thanks to significant technology upgrades. Users will enjoy unprecedented GPS shot tracking, data collection and stat tracking.

The first thing golfers will notice is the sleek, compact hardware unit and its high-tech black and metallic look. It clips to the golfer’s belt. Players also attach GameGolf KZN’s 14 lightweight smart tags to their clubs. What elevates these smart tags above all others: They house replaceable batteries that eliminate the need to buy new tags when the batteries deplete.

GameGolf developers have also made dedicated strides to ensure Exceptional Battery Life. The smart tags are powerful and work in concert with a state-of-the-art A.I. Neural Network that provides an incredibly accurate shot tracking system and the first to use the same smart tags for woods, hybrids, irons, wedges and putters. Any KZN smart tag attaches to any club. Then there is the system’s speed. GameGolf KZN uses an advanced and powerful GPS chip that enables impressively fast GPS shot location uploads – for a highly responsive and seamless user interaction.

GameGolf completely revamped its IT infrastructure, while also adding a new digital User Experience across its Apps and a Performance Dashboard that is more visual, gamified, and highly interactive. Golfers can dive deeper than ever into their data and stats analysis, to help quickly and efficiently improve their game.

ROBUST ANALYTICS FOR FOCUSED GAME IMPROVEMENT
In the Post Round Analysis section, the game is broken into Strokes Gained categories that motivate golfers and allow them to compare elements of their game to others with similar, higher or lower handicaps. The system will also pinpoint and suggest practice areas of a game that will help golfers more quickly reach their desired handicap.

ON-COURSE PLAYING MODES
Taking advantage of the industry’s most accurate shot-tracking platform is as easy as arriving at the course and pressing a button. There’s no need to tap an external wearable device. GPS location can be detected in as little as 10 seconds from powering your device at more than 36,000 courses, so you are ready to play golf immediately. GameGolf KZN recognizes the location of the course and is ready to go. It operates in three different modes.The first playing mode is Offline – simply start playing and the system automatically detects and tracks every shot and yardage by each club, and then automatically uploads the custom data to the companion smartphone app (iOS, Android) or the GameGolf website for review. It’s ideal for people who don’t want to bother with their phone on the course. In the second Live mode, golfers use their phone, on which they can see fly-by hole graphics and their live ball position. Shots are instantly recorded, as well. Plus, golfers can play live competitions with friends who are on the course at the same time.

The third mode is the truly advanced Smart Caddie. Previously available as an add-on subscription, it is now included in the standard price. After about six rounds using GameGolf KZN, golfers can have Smart Caddie recommend customized shots and club selection, based on their unique shot tendencies and current playing conditions. It’s genuinely like having a caddie’s knowledge in hand.

Smart Caddie factors in wind, humidity and elevation. And users can choose if they want Smart Caddie to feed them advice based on a Safe, Optimal or Aggressive Strategy. It is designed specifically to create a seamless and unmatched immersive, on-course experience for golfers that leads them to make better playing and practice decisions to lower their scores.

POWERFUL DATA FOR FASTER IMPROVEMENT
For both players and coaches (Individual or Team), the Smart Caddie app analyzes 10 key data points to a game-changing level. Coaches can easily log into a player’s Performance Dashboard and analyze important strokes-gained data (Tee-to-Green, Off-the-Tee, Approach the Green, Around-the-Green, Putting) pulled from both leisure and competitive rounds. For high-school and college golf coaches, this can take overall team improvement to another level. With video and statistical data platforms similar to the technology commonly used by football and basketball coaches today, GameGolf KZN opens up the power of deep-dive, performance-improvement-driven data analytics for golf teams everywhere.

Additional data points the platform provides includes individual scores and averages, GPS rangefinder for more than 36,000 golf courses, individual handicaps, club yardages, and overall shot dispersion. All of this shot data together provides valuable insight on what players need to work on to create strategic practice plans for game improvement.

Visit Game Golf HERE

Michael Feland
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