BRIDGESTONE GOLF PARTNERS WITH PABST BLUE RIBBON FOR 125th U.S. OPEN COLLAB
Limited Edition Golf Balls, Putter Headcover and Golf Towel Launch Ahead of Third Major of the Year
COVINGTON, Ga. – Bridgestone Golf, the #1 Ball-Fitter in Golf, today announced a new collaboration with Pabst Blue Ribbon beer. The collaboration, which celebrates the 125thth U.S. Open, includes a limited-edition Bridgestone TOUR B RX dozen box as well as a limited-edition golf towel and putter headcover complete with both Pabst and Bridgestone logos.
“We are excited to launch another collection with Pabst Blue Ribbon,” said Dan Murphy, President of Bridgestone Golf. “After last year’s drop sold out so quickly, our consumers asked for more and we stepped up and delivered. And what better time to celebrate with our fans than ahead of the 125th U.S. Open.”
The Bridgestone Golf x Pabst Blue Ribbon limited-edition TOUR B RX golf balls ($54.99/dozen) will feature the iconic Pabst Blue Ribbon can and classic PBR logo on the golf balls, will come in commemorative packaging and will be available in limited quantities through select retailers. Additionally, a limited-edition Pabst Blue Ribbon kit featuring a dozen golf balls, a custom golf towel and a branded putter headcover will be available exclusively at BridgestoneGolf.com for $99.99
The limited-edition Bridgestone TOUR B RX golf ball features all the same impressive technologies as the in-line model including the new REACTIV X System with REACTIV iQ Smart Cover Technology and XCLRNT mid-layer for increased distance and control. Other features include Gradational Compression for reduced spin off the tee, Dual Dimple technology for less in-flight drag, and Seamless Cover Technology for improved aerodynamics and overall consistency. The TOUR B RX is ideal for golfers with swing speeds under 105mph who are seeking additional distance without sacrificing control around the greens.
Visit Bridgestone Golf HERE
FlightScope Delivers Free Software Update to FS Golf App
ORLANDO, FL – FlightScope, a global leader in performance data technology for golfers, today announced the latest free software update to its FS Golf App. This update enhances the experience for both golfers and instructors by adding valuable features at no additional cost – reinforcing FlightScope’s commitment to ongoing innovation and user-focused improvements.
New features include updated trajectory view colors, club color selection, the highly anticipated Streamlined Wi-Fi Mode and an enhanced FlightScope Augmented Reality (AR) Tracer now operable with a single device.
“These free updates are another significant stride in our mission to provide golfers and instructors with the most advanced tools to improve their game,” said Henri Johnson, Founder & CEO of FlightScope. “We’re thrilled to continue delivering continuous innovation and tangible benefits to our loyal customer base at no additional cost.”
Enhanced In-App Features:
• Custom Club & Trajectory View: Golfers can now personalize their app experience with custom club color selections. Users can choose from a palette of 28 colors, and their chosen club color will also be reflected in the trajectory view. The color of the shot trajectory displayed within the app will now dynamically change based on the club being used, providing users with immediate visual feedback on their club selection.
• Streamlined Wi-Fi Mode: Streamlined Wi-Fi Mode provides unparalleled convenience by allowing golfers to simultaneously connect to their FlightScope device and maintain a connection to their home or facility’s Wi-Fi network. This uninterrupted connection eliminates the need to switch between Wi-Fi networks. Online gaming will also be available while connected to the radar without the use of additional cables or adaptors.
• Enhanced AR Tracer Experience: The FlightScope AR Tracer feature is now available directly on the iOS operator device, permitting golfers to utilize the Tracer with just a single iOS device.
FlightScope remains dedicated to developing cutting-edge technology that empowers golfers of all skill levels to understand, analyze, and enhance their performance with unmatched precision and ease.
Visit FlightScope HERE
Zinkand Golf Design Begins Second Phase of Master Plan Project at Wisconsin’s Big Foot Country Club
Work on 1924 Tom Bendelow Design Includes Rerouting Holes 12, 13 and 14
[CHARLOTTE, N.C.] – Zinkand Golf Design (ZGD) – led by golf course architect David Zinkand and his more than 25 years of experience designing, managing and shaping projects in the field – is beginning the second phase of its master plan project at Wisconsin’s Big Foot Country Club, a 1924 Tom Bendelow design.
ZGD’s master plan will enhance strategic interest and challenge for the skilled player, while introducing greater forgiveness for higher handicaps. This will be achieved by widening playing corridors, thoughtfully situating tees, and repositioning bunkers to better capitalize on the terrain and increase options for players of all skill levels. Most notably, rerouting holes 12 through 14 will refine the flow of the course’s routing and create a more adventurous and engaging playing experience.
The project also addresses key infrastructure needs by expanding pinnable green space and re-grassing all playing surfaces. And to improve aesthetics, a number of Norway spruce will be removed to reveal long views and beautiful mature oak trees. The master plan’s first phase, which focused on bunker renovation, was completed in Fall 2024.
“Big Foot is set across striking natural terrain punctuated by meandering streams and spring-fed ponds,” said Zinkand, whose other recent Midwest projects include a restoration of Highland Park, Illinois’ acclaimed Old Elm Club. “These traits, when combined with Mr. Bendelow’s ‘Golden Age of Design’ philosophies, give us an incredible canvas to work with.”
The course’s front nine navigates through more gentle ground, though there are notable moments of drama – most prominently at the par-4 fifth, referred to as “Grand Canyon,” which lunges into a bold, natural valley. The back nine shifts southwest onto more intense terrain, climbing toward the property’s highest point, where holes 12 through 14 will be rerouted over scenic, rolling topography. For the finish, the routing turns back east and features dramatic par threes on the downhill 15th (named “Wind Trap”) and uphill 17th holes, and challenging par fours with the creekside 16th and 18th rippling back down to the clubhouse surrounds.
“We’re excited to kick off phase two of the master plan with Dave and his team,” said Matthew Leinen, Big Foot’s superintendent. “They’re such phenomenal partners as they view their work through the lens of my team and how we’re going to have to maintain the golf course after the updates are made. This holistic and long-term approach to design is very welcomed.”
Located just off famed Geneva Lake about one hour southwest of Milwaukee and two hours northwest of Chicago, Big Foot Country Club opened in 1924. The club was named after Chief Big Foot and a set of ponds, sacred to the local Native Americans, which now sit below the clubhouse. It has hosted numerous United States Golf Association championship qualifiers and Wisconsin PGA championships.
Visit Big Foot Country Club HERE
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