Golf News – January 4, 2024

Wilson® Introduces the Fastest Urethane Golf Balls With the New Staff Model® and Staff Model X

CHICAGO, IL – Wilson Sporting Goods Co. today introduced two new premium golf balls, Wilson Staff Model and Wilson Staff Model X, building on a franchise that has earned high recognition by third party testers in ball speed and distance.

Wilson, a brand that designs and manufactures balls across multiple sport categories with market leadership positions, is pushing the boundaries of speed performance with its advanced V-COR™ technology, a unique core composition that magnifies energy to generate maximum velocity off the club face for greater distance.

“Through our internal testing, both Staff Model and Staff Model X yield faster ball speeds than any other urethane golf ball in their respective class,” said Frank Simonutti, Global Director of Golf Ball Innovation. “During testing, the ball speed numbers on both models were consistently higher than the most popular tour balls*.”

Wilson engineers tested prototypes with its Advisory Staff members to optimize performance for the most elite competitors, and the following tour players have put the ball in play: Brendan Steele, John Augenstein, Quade Cummins, Ricky Barnes, Martin Trainer and Willie Mack III.

“The fact that we have tour players making the switch to play our Staff Model balls speaks volumes to the favorable numbers they are obtaining on launch monitors,” added Simonutti. “The best players in the world are intrigued and it’s exciting to see.”

Built with a four-piece cast urethane construction, the Staff Model and Staff Model X offer complete tour-caliber performance from tee to green. Both models deliver exceptional distance, low spin off the tee, and excellent greenside spin. A finely controlled paint application process is applied to each golf ball, ensuring a nearly flawless finish for ultimate quality and performance.

Due to its mid-compression core, the Staff Model delivers a slightly softer feel than the X model, and achieves a flatter trajectory on drives and iron shots. The Staff Model X, in comparison, is built with a firm compression core which yields a firmer feel and higher launch on iron shots.

“Elite golfers looking for higher velocity and spin will benefit from the ‘X’ ball while the new Staff Model ball will be the perfect choice for golfers who generate enough spin on their own,” explained Simonutti.

The Staff Model and Staff Model X will be available at retail in both white and yellow colors on Friday, Jan. 12 for MSRP of $54.99 USD ($69.99 CAD).

Wilson Staff Model X Golf Balls

  • Highest velocity, longest distance and highest iron-spin rate in the urethane ball category.
  • Four-piece construction consists of ZnPCTP boosted rubber core for velocity, a soft HPF inner mantle to control driver spin, a firm ionomer outer mantle for maximum velocity and a thin (0.025-inch) cast urethane cover for high iron spin.
  • Pricing Information: $54.99 MSRP per dozen in both white and yellow

Wilson Staff Model Golf Balls

  • Designed for the players that prefer a lower spin and better performance than many softer, urethane balls, featuring a 10-point lower core compression for a softer feel and lower spin rate than the Staff Model X.
  • Four-piece construction consists of ZnPCTP boosted rubber core for velocity, a soft HPF inner mantle to control driver spin, a firm ionomer outer mantle for maximum velocity and a thin (0.025-inch) cast urethane cover for high iron spin.
  • Pricing Information: $54.99 MSRP per dozen in both white and yellow
*Statistics determined and based on internal robot testing conducted by Wilson Golf at Wilson Research Testing Facility in Humboldt, Tennessee on June 15 and November 17, 2023.

Visit Wilson Golf HERE

Michael Feland
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