Golf News – January 15, 2019


Srixon Introduces the All-New Z-STAR Series: Built for Distance

HUNTINGTON BEACH, CA – SRIXON®, a global leader in golf ball technology and innovation, announces the launch of the sixth generation Z-STAR Series golf ball. The Srixon Z-STAR XV and Z-STAR are available in Pure White™ and Tour Yellow™ and officially launch in North America on February 1, 2019.

“The new Z-STAR Series golf balls are built on top of the heritage of one of the most successful, trusted Tour golf balls in the market,” said Jeff Brunski, Vice President of Research and Development. “The exceptional ball speed and distance of both Z-STAR offerings are driven by the new FastLayer Core technology, producing both outstanding ball speed and launch conditions tuned for the high swing-speed, better player.”

The new Z-STAR Series golf balls feature new Spin Skin technology with Slide-Ring Material (SeRM), a urethane compound that coats the cover of every Z-STAR Series golf ball. By taking unprecedented levels of shearing force without breaking its molecular bonds, Spin Skin with SeRM is able to dig deep into your wedge and iron grooves, dramatically increasing friction and maximizing spin for more control and more stopping power on every shot.

The all-new Z-STAR Series golf balls are the first and only in the world to use Slide-Ring Material, providing a competitive advantage that cannot be matched.

The 338 Speed Dimple Pattern on each Z-STAR Series golf ball improves overall aerodynamics for better flight performance, even in the toughest wind conditions, with drivers, woods and irons.

The sixth generation Z-STAR XV features a softer urethane cover and Spin Skin with SeRM, which significantly increases greenside spin for more short game control. It features a four-piece construction with a smaller inner core and larger outer core for more distance off the tee.

Similarly, the new Z-STAR golf ball features Spin Skin with SeRM, which increases greenside spin and short game control, while maintaining that soft feel. In addition, the 2019 Z-STAR employs a three-piece construction and slightly increased compression with a harder mantle layer for more ball speed, reduced spin and more distance.

Visit Srixon Golf here:

Precision Pro Golf Announces Newest Laser Rangefinder

The NX9 HD Slope will be Precision Pro Golf’s fourth generation and most technologically advanced rangefinder to date.

CINCINNATI, OH – The NX9 HD Slope features a brighter, wider LCD display in the form of 7×24 optics and 7X magnification. The new Magnetic Grip feature adds an internal-locking magnet that allows you to store the rangefinder on the side of the golf cart within easy reach for every shot.

Additional features include faster distance measurements, a new modern, clean design; and redesigned carrying case. This goes along with Precision Pro Golf’s industry-leading Precision Pro Care Package that includes a two-year warranty and free battery replacement service, among other items.

“The NX9 HD Slope is the best rangefinder we have built yet. We put a lot of thought and feedback from golfers into the product. The optics are wide and clear, it’s faster, and the design is attractive and clean. The Magnetic Grip makes it super convenient for storing on your cart and we’ve completely redesigned the carrying case with the golfer in mind. We’re very excited with the way it complements our NX7 Pro Slope and NX7 models,” said Clay Hood, Co-Founder at Precision Pro Golf.

Visit Precision Pro Golf here:

Ben Hogan Golf Equipment Company to Build Upon 2018 Success with New Products in 2019

Unique Factory-Direct Business Model Provides Serious Golfers with Tour-Quality, High-Performance Golf Clubs at a Fraction of Competitive Brand Pricing

FORT WORTH, TX –  On the heels of multi-million dollar sales growth in 2018, the resurgent Ben Hogan Golf Equipment Company is optimistic about 2019 and plans to introduce a number of new products and programs to fuel growth.

“In 2019, we will be aggressive and continue to invest in our Company and business model. Our new product line-up, specifically, is exceptional and we believe golfers will increasingly migrate away from traditional sales channels to purchase Ben Hogan golf equipment online,” said Scott White, CEO, Ben Hogan Golf Equipment Company.

White adds, “We offer best-in-class golf clubs to golfers at hundreds of dollars less than they would pay for competitive brand products in the mark-up driven retail sector. And, because we aren’t beholden to retail sales cycles and shelf re-sets, we bring products to market only when they are worthy of Ben Hogan’s signature.”

Recognized for producing the highest-quality, best-performing and best-feeling forged irons and wedges in the game, the Company’s 2019 new product introductions will complement the existing line-up that includes the Fort Worth Black and White irons, PTX irons, Edge irons, Equalizer wedges, VKTR hybrids and Ft. Worth HI utility clubs.

All products are designed specifically for serious golfers of varying skill levels and are hand-crafted using Ben Hogan Golf’s proprietary club building process. The Company’s team of craftsmen, some of whom worked with Mr. Hogan directly for many years, build each individual club and set of irons one at a time, to exacting, individual specifications. Mass production techniques are not utilized at Ben Hogan Golf Equipment Company.

Moreover, recognizing that most golfers want to personally experience equipment before they purchase, Ben Hogan Golf offers a simple, risk-free demo program, as well as a Trade-UP program where golfers can offset the cost of their purchase by selling used equipment back to the Ben Hogan Golf Equipment Company. The Company reports that over 70% of people who try Ben Hogan golf equipment via the Demo Program end up buying equipment.

Visit Ben Hogan Golf here:

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Michael Feland

Born in Houston, TX, raised in New Orleans, LA, Mike and his family currently live in Orlando, FL. Mike is a First Tee Level 1 Certified instructor and enjoys sharing his love for the game with the Orlando area youth that participate in The First Tee of Central Florida program.

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