ECCO® GOLF Introduces ECCO S-THREE
LONDONDERRY, NH)– ECCO – a leading manufacturer of innovative footwear – introduces the ECCO S-THREE hybrid golf shoe featuring an innovative midsole technology targeting three areas of the foot providing zonal support, dynamic comfort and performance during each golf movement.
Available for men and women, the S-THREE is crafted using ZONAL FLUIDFORM™ TECHNOLOGY to create a molded midsole with three distinct zones of softness to ensure the right balance of cushioning and stability exactly where golfers need it most.
“This breakthrough midsole technology gives the S-THREE some of the best performance features on the market, without sacrificing comfort or style,” says Jesper Thuen, General Manager, ECCO GOLF USA. “It is just the latest in a long line of innovations that have made ECCO GOLF one of the most trusted brands in golf footwear.”
The ZONAL FLUIDFORM TECHNOLOGY applied in the polyurethane midsole that creates three different zones with three separate levels of rigidity include:
- Zone 1 – Comfort: Heel of the midsole is engineered for medium softness to ensure greater cushioning and comfort.
- Zone 2 – Stability: Central part of the midsole has higher levels of rigidity to deliver lateral stability throughout the swing.
- Zone 3 – Flexibility: Forefront of the midsole comes with the highest level of softness for guaranteed walking comfort and flexibility.
Due to the advanced multi-section injection process, the midsole of every pair of S-THREE shoes will have unique color transitions between the different sections, giving each pair of shoes a distinctive look.
The shoe’s uppers are crafted from thicker ECCO NAPPA leather, made in ECCO’s own tanneries, with 100% waterproof GORE-TEX® technology that keeps feet dry and comfortable in all conditions. They sit atop the award-winning ECCO DYNAMIC TRACTION SYSTEM™ (E-DTS™) outsole, providing more than 100 traction bars and 800 traction angles for excellent grip in all playing conditions.
A double layer of neoprene in the collar and heel provides increased padding for additional wearing comfort throughout the swing, while ECCO FLUIDFORM Direct Comfort Technology creates an integral, flexible and durable bond without the compromises common with conventionally stitched and/or glued assemblies.
Like all ECCO GOLF shoes, S-THREE is crafted at company-owned factories that utilize FLUIDFORM™ technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.
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Wilson Launches All-New Staff Model Golf Ball
CHICAGO, IL – Wilson Sporting Goods officially announced their new Staff Model golf ball. Designed for advanced players around the world, the Staff Model ball was built through direct feedback and critique from Wilson Staff tour professionals. The Staff Model golf ball is designed to provide the distance, spin and control lower handicap golfers seek in their game.
The new Staff Model ball features a 4-piece construction that delivers higher velocities for maximum distance and ideal spin for ultimate control and feel on approach shots when attacking the green.
“By leveraging our experienced and dynamic Advisory Staff, we were able to design a premier golf ball that provides tour-level distance, spin and control,” said Frank Simonutti, Global Director of Golf Ball Innovation. “Featuring a thinner cover and harder core, the Staff Model ball provides higher spin rates on iron shots and holds the maximum allowable initial velocity based upon USGA conformance for a more impressive velocity than traditional urethane covered balls.”
The 362-dimple pattern and cast-urethane cover provides golfers ultimate control and tour-level spin on iron and wedge shots. The hard, ionomer outer mantle and high CIS polybutadiene core delivers increased ball speeds for impressive distance. The Staff Model golf ball also possesses a HPF inner mantle to help give players the soft feel and maximum spin.
Finished with a modern Staff Model stamp, the all-new premium ball joins the Staff Model family of products designed for elite golfers.
Staff Model golf balls will be available for pre-order exclusively on Wilson.com as part of the new Baller Box subscription program starting Monday, April 20.
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Coeur d’Alene Casino Resort Hotel, Circling Raven GC Cancel Symetra “Road to the LPGA Tour” Event
WORLEY, ID – Circling Raven Golf Club – the No. 1-rated public course in Idaho and amenity of Coeur d’Alene Casino Resort Hotel – today announces that the Circling Raven Championship, a Symetra Tour “Road to the LPGA” event, will be canceled this season.
The inaugural event was scheduled for Aug. 24-30, 2020, the first in a three-year partnership with the Tour. It was to have featured a full field of competitors battling for $200,000 in prize money.
“We anxiously await the inaugural Circling Raven Championship in 2021,” said Mike Nichols, Chief Business Officer, Symetra Tour. “As we reworked this year’s schedule, the goal has been to provide as many safe playing opportunities for our Symetra Tour professionals as possible, with an eye towards the future as well. While Circling Raven Golf Club and Coeur d’Alene Casino Resort have decided to postpone their event until 2021, we know their team is anxious to build a long and fruitful partnership.”
More details about next year’s tournament will be announced when they have been determined.
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Michael Feland
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