Golf News – July 9, 2020

Vokey WedgeWorks Adds Tour-Proven T Grind – A Favorite of Jordan Spieth and Justin Thomas

FAIRHAVEN, Mass. (July 8, 2020) – Master Craftsman Bob Vokey’s long-trusted T Grind – an original Vokey grind still in the bags of many tour players including Jordan Spieth and Justin Thomas – is now available through WedgeWorks.

Inspired by Vokey’s work with one of the game’s all-time best wedge players, the T Grind was designed for great hands and a vivid short-game imagination. Available in 58º and 60º lofts, it is ideal for a shallow angle of attack in firm conditions, with low bounce and a narrow crescent surface. Compared to Vokey’s L grind, it has a wider back flange which allows for lower measured bounce.

“Wedge play is an art, and the T Grind brings out the best in the artist,” Vokey said. “The leading edge stays low to the playing surface as the wedge is rotated which allows you to hit a variety of shots from tight lies. This is the wedge that really made Vokey Grinds an important part of our process – and still to this day is a great option.”

T GRIND ON TOUR
Both Jordan Spieth and Justin Thomas have recently added Vokey T Grind lob wedges to their setups. Spieth first used the T Grind during his college career. At last season’s Players Championship, Spieth asked Vokey PGA Tour Rep Aaron Dill (@VokeyWedgeRep) to build him a 60-degree T Grind – and it has stayed in the bag ever since. Justin Thomas tested a series of low-bounce options leading up to the 2019 Presidents Cup, ultimately deciding the T Grind best fit the conditions and his game at Royal Melbourne. He now keeps a 60T in his travel bag and selects either the T Grind or a low-bounce K Grind based on the week, course and conditions.

SM8 TECHNOLOGY
WedgeWorks T Grind wedges are designed with the same advanced technologies that have made Vokey Design SM8 wedges the #1 wedge on tour:

  • Reimagined Progressive CGis pushed forward from the face for increased MOI – producing improved distance and trajectory control, better feel and a club face that simply wants to square up at impact for more consistent results. To achieve this in the T Grind and all SM8 lob wedges, Vokey’s team lengthened the hosels and counterbalanced that weight with high-density tungsten low in the toe.
  • 100% Inspected Spin Milled Groovesare cut with a level of precision that is unique by finish, producing maximum spin and shot control. Micro-grooves are individually cut in between grooves, which maximize spin on partial shots. A proprietary heat treatment is applied to the impact area to double the durability of the groove without impacting feel – making it the most durable groove in golf.

ADVANCED PERSONALIZATION AND CUSTOM OPTIONS
Consistent with SM8, the T Grind features a modern, clean look, which also provides a big canvas for customization. Inspired by Aaron Dill, the WedgeWorks custom options are expanded to include:

  • Six unique toe engravings;
    Expanded stamping options: 10-character Straight/Freestyle; 15 characters around toe; 5-character staircase style;
    • Custom paint-filled Loft and Grind markings and BV Wings logo; and
    • Hand Grinds: Raw finishes can be hand ground to exact specs, including both performance grinds and profile adjustments – a true tour van experience.

Visit Vokey HERE

New Honma Mobile Experience Hubs Launch Across North America

Expert fitters bring detailed, custom approach to club fitting in six new markets

CARLSBAD, Calif. – Iconic golf equipment brand Honma Golf welcomes a new team of master club fitters to its staff as the Honma Mobile Experience club fitting program rolls out in key markets across North America. The Honma Mobile Experience, outfitted with sleek, purpose-built Mercedes-Benz Sprinter vans, delivers personalized fitting experiences to private golf clubs, public/resort courses, and other golf facilities in Boston, the Carolinas, Colorado, and Ohio in the U.S., as well as Toronto and Vancouver in Canada.

As Honma continues to share the story of its innovative TR20 (Tour Release 2020) family of drivers and irons, a line catered specifically to North America’s feel- and performance-minded golfer, the Honma Mobile Experience gives players an intimate, hands-on opportunity to test and be fit for one of 2020’s most-talked-about equipment lines.

Honma fitters also have the brand’s full array of beautifully-crafted performance clubs for golfers to test, including the T//World XP1 line’s beautifully-shaped, incredibly forgiving irons and exquisite fast drivers, fairway woods and hybrids. In its “2020 Most Wanted” testing, MyGolfSpy.com named the T//World XP1 The Best Driver for Slow Swing Speeds on the strength of its consistent performance across Strokes Gained, Ball Speed, Launch Angle, Backspin, Carry Yards, Total Yards and Shot Area categories. Honma’s coveted, luxury line of high-performance, incomparably designed BERES woods and irons will also be on display and available for demonstration at every Honma Mobile Experience.

At a Honma Mobile Experience fitting, golfers test a full matrix of Honma’s hand-crafted heads and proprietary shafts, as well as leading third-party brand shafts during the 1:1 personalized fitting session. The opportunity to work with a master fitter using a state-of-the-art Foresight GC Quad launch monitor is integral to each experience, which includes a follow-up email with launch data and equipment recommendations, and provides a direct pathway for the player to interact with the brand.

Each Honma Mobile Experience will follow strict protocols for safety, sanitation and physical distancing. Every fitter is trained to make the golfer’s health and safety a top priority at every fitting.

Visit Honma Golf HERE

‘CHIP SHOT CHALLENGE’ RAISING MONEY FOR GOLF EMERGENCY RELIEF FUND;  SUPPORTING GOLF-INDUSTRY WORKERS IMPACTED BY COVID-19

PGA of America Has Established a $2.5MM Matching Pool

Jim Furyk Headlines Prize Packages that Include A Round of Golf and Dinner for Two at TPC Sawgrass with the 2018 Ryder Cup Captain

Portland, OR – Vie, Inc. (www.VieForGood.com), a new sports and entertainment philanthropy company, today invited golfers of all ages and skill levels to participate in the “Chip Shot Challenge” (www.giveforgolf.com) to support the Golf Emergency Relief Fund (GERF) and provide assistance to thousands of golf industry workers impacted physically or financially by COVID-19.

“We intend to launch the Vie brand and proprietary technology later this fall,” said Steven Schwartz, Vie CEO. “But the increasing severity of the COVID-19 outbreak and its impact on golf-industry workers compelled us to act NOW. So we fast-tracked Vie’s donation engine technology to power the ‘Chip Shot Challenge’ and help bridge the funding gap for these families.”

Participation includes four easy steps:

Donate: at www.giveforgolf.com
Capture Your Chip: golfers set the challenge and take the shot, while capturing it on video. Creativity and trick shots are encouraged.
Challenge: someone to match or beat your shot and your donation
Tag/Share: your video and challenge with #ChipShotChallenge and giveforgolf.com. The best shots will be posted at giveforgolf.com/gallery.
Participation automatically provides an entry for prizes including Titleist golf equipment and apparel. The Grand Prize includes a private dinner and a round of golf for two with 2018 Ryder Cup Captain and PGA Legend Jim Furyk at TPC Sawgrass in Florida.

The PGA of America has established a $2.5MM matching pool for the GERF. To the extent that funds are still available, donations will be matched dollar for dollar. Vie’s proprietary platform technology also enables automated corporate employee matching. To date, the PGA of America has already raised more than $5 million for GERF.

“On behalf of our 29,000 PGA professionals, and those individuals and families suffering physically and financially from COVID-19, we express our heartfelt thanks to Vie for powering the ‘Chip Shot Challenge,’ said Suzy Whaley, PGA of America President. Whaley was the first to chip, post and share a video challenging members of the world’s largest sports organization and their customers to participate.

Managed by E4E Relief, an independent third-party public charity, GERF provides grants to thousands of the most vulnerable golf industry workers, inclusive of golf association members, employees of local/state golf associations, caddies and professionals playing on developmental tours to help offset COVID-19 related financial hardships, such as living and medical expenses.

“We plan to launch Vie’s fully-functional, proprietary social competition and collaborative fundraising platform later this fall, which will allow ‘Viers’ worldwide to compete anywhere, anytime in their favorite sports, and donate to raise millions of dollars for their charities of choice,” added Schwartz. “In the interim, we hope to rally golf lovers around the world, support golf’s unsung heroes and demonstrate Vie’s commitment to our future customers and business partners in the golf industry.”

Visit Vie HERE

 

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Matt Meeker

Matt lives in sunny Orlando with his wife who allows his golf obsession to stretch the limits of normalcy. He's also a proud coach with The First Tee of Central Florida who loves teaching kids about golf and life skills.

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